HTC Registers āVive Focusā Trademark in EU & US, Likely Intended for Standalone VR Headset
HTC has submitted a new trademark application in both Europe and the US,Ā specifically requesting the use of a new name:Ā ViveĀ Focus.
FirstĀ revealed at Google I/O 2017Ā developer conference, both HTC and Lenovo announced they were building standalone VR headsets for theĀ DaydreamĀ platform. Neither headset revealed its perspective name, only showing concept art and a black silhouette for HTCās new headset.
Today, the Dutch publicationĀ LetsGoDigitalĀ (viaĀ VRFocus)Ā brought the trademark applications to light, which were initially filed on September 8th. While HTC still hasnāt said anything on the matter, leaving some doubt about whetherĀ the naming scheme is indeed intended for the standalone headset, Google had said the devices will launch later in 2017. With the holiday season fast approaching, weāllĀ have a definitive answer either way soon enough.
image courtesy LetsGoDigital
The standalone Daydream VR headsets are said to include inside-out positional trackingāa decisive upgrade over the rotational-only tracking of the smartphone-powered Daydream View headset. Using a computer vision-based sensor system, that the company is calling āWorld-senseā, the tracking tech wonāt require any external beacons or sensors to enable a room-scale mobile VR experience.
Both HTC and Lenovo standalone headsets are basing their work on QualcommāsĀ āVRDKā reference device,Ā unveiled at Google I/OĀ in May. We got a hands-on with an early prototype of Qualcommās VRDK standalone headset, and despite the fact that it was essentially one year-old tech at the time,Ā Road to VRĀ executive editor Ben Lang said that when left to roam a 10 foot diameter circular carpet, that the tracking was pretty robust. More importantly, the reference design clearly showed the signs of integrated eye-tracking, which puts theĀ FocusĀ naming scheme in a different light.Ā If the supposition is true, it would meanĀ FocusĀ was named specifically to sell the benefit of eye-tracking to consumers.
Check outĀ the hands-on here.
Weāll have our eye on HTC in the coming weeks when they finally reveal the standalone headsetās name.