[CES 2026] Quest for Perfect Colour: Samsung to Push Boundaries of TV at The First Look

Key Takeaways

### Meeting Takeaways: CES 2026 – Samsung’s Quest for Perfect Colour

1. **Historical Background**:
– Samsung Electronics has a long history in the TV market, with the introduction of the ‘Econo TV’ in 1975.
– The company has consistently improved its technology, moving from colour TVs to LCD, LED, and QLED, and has maintained its status as the world leader in TVs for 19 consecutive years.

2. **New Technology**:
– Samsung has introduced ‘Micro RGB’ technology, featuring sub-100 μm red, green, and blue LEDs.
– This innovation aims to enhance light control and colour accuracy in TV displays.

3. **Upcoming Showcase**:
– CES 2026 will highlight Samsung’s advancements in TV technology, building anticipation for new product announcements.

4. **Registration for Updates**:
– Interested individuals can stay informed about Samsung’s 2026 product line-up and special offers by registering via the provided link.

5. **Certification**:
– The Micro RGB technology has been tested and certified by the VDE Testing and Certification Institute, confirming the RGB Micro LED size specification.

6. **Additional Information**:
– The information is sourced from Samsung Newsroom Australia, and a video illustrating the technology includes simulated sequences for demonstration purposes.

The above points encapsulate the key discussions and announcements from the meeting regarding Samsung’s innovations and showcasing plans at CES 2026.


Summary of [CES 2026] Quest for Perfect Colour: Samsung to Push Boundaries of TV at The First Look

Fifty years ago in 1975, Samsung Electronics released the ‘Econo TV.’ The company has continued its quest to find and offer precise colour, upgrading its offerings to colour, LCD, LED, and QLED TVs. During the journey, Samsung became the world’s leader in TVs – 19 years running[1].

 

 

This year, Samsung Electronics once again elevated the TV experience with ‘Micro RGB,’[3] which uses sub-100 μm red, green and blue LEDs for ultra-precise light control and improved colour accuracy. Attention is now focused on what the company will showcase at CES 2026, the world’s largest IT and home appliance exhibition. Stay tuned for what’s next.

 

To stay up to date with the latest product news and special offers on Samsung’s 2026 product line-up, register your interest via https://www.samsung.com/au/handraiserces/

 

[1] Omdia, Feb 2025. Based on overall TV market share by manufacturer on an annual unit & revenue basis.

[2] Sequences in this video are simulated for illustrative purposes.

[3] World’s First Micro-sized RGB TV: Based on internal research as at 17 November 2025. VDE Testing and Certification Institute has tested and positively evaluated that the RGB Micro LED size is ≤ 100 µm. Test Report 331701-TL6-, valid until 8 July 2026.

from Samsung Newsroom Australia https://ift.tt/jRMLseA
via IFTTT