The Korean manufacturer owned mobile and global smartphone shipments in Q2, having placed first in mobile marketshare with 19% to Apple’s 10% overall, first in Asia with 13% to Apple’s 8%, first in Europe with 31% as compared to Apple’s 14%, first in Latin America with 24% to Apple’s third place (behind Alcatel, tying with LG, Motorola, Huawei, and ZTE), and first in the Middle East with 25%. Apple didn’t rank in the MEA for Q2.
In global smartphone share, Samsung placed first with 21% to Apple’s 14%. As for particular regions, Samsung placed first with 14% to Apple’s 11%, first in Europe with 32% to Apple’s 16%, first in Latin America with 27% (Apple tied for third with Huawei), and first in the Middle East with 34%. Apple tied for third with ZTE and Alcatel.
Despite the prevailing story worldwide, however, Apple still won in its home country with 31% mobile phone share in the US as compared to Samsung’s 24%, and 34% in global smartphone share as compared to Samsung’s 26%. Samsung said recently that it has won marketshare but Apple still owns mindshare, but the mindshare hold the fruit company has is slipping in certain areas. Perhaps Huawei’s rise to the third-largest global smartphone manufacturer over Microsoft may have something to do with that.
Samsung launched the Galaxy Note 5 and the Galaxy S6 edge+ last month, and the company is now putting all its efforts on its next-generation Galaxy S series device, the Galaxy S7. It appears that the South Korean smartphone giant will continue to release two variants of its flagship smartphone for at least one more year. The SM-G930 and theSM-G935 are the variants of the Galaxy S7, the former with a flat display and the latter with a dual-edge curved display. It is confirmed that the two variants will be heading to Canada, China, Europe, Korea, and the US. This isn’t a full list and the S7 will no doubt launch in all of Samsung’s existing markets, but at this point we don’t have more information on the matter. Here are the carriers that are said to be currently on-board:
Canada – Bell Mobility
Korea – KT, LG Uplus, SKTelecom
USA – Cricket, AT&T, MetroPCS, Sprint, T-Mobile, US Cellular, and Verizon
The Galaxy S7 is codenamed Project Lucky internally, but the company is referring to these devices as Hero and Hero2. It is expected to be released in two variants, one with an Exynos 8890 processor and the other with the Snapdragon 820 SoC. Qualcomm hasalready shipped a newer prototype of the Snapdragon 820 chipset to Samsung, and it appears that this new chipset has better performance than the previous prototype. These devices will feature UFS 2.0 storage that is already being used in the Galaxy S6 and other recently released high-end smartphones from the company. Moreover, we have received information that Samsung might have found a way to make microSD card slots work in conjunction with UFS 2.0 storage, but you should take this information with a pinch of salt. In terms of imaging, the company is testing various prototypes, some with a dual camera setup and some with a 20-megapixel ISOCELL camera sensor.
4G LTE networks are still in the process of being rolled out in some countries and yet others are already looking towards the next level. Countries like Japan, US and China are working to commercialize 5G mobile technology and establish their dominance in the market but progress has been slow. Samsung is playing a pivotal role in the commercialization of 5G mobile technology, it has proposed a vision of 5G mobile communication system to a private organization that sets global telecommunication technology standards.
Samsung made its proposal at the 3GPP RAN 5G Workshop which took place in Phoenix, Arizona last week. For those who are unaware 3GPP is a private organization that decides technical standards and comprises of the major mobile communications providers and equipment firms from all across the globe. This particular workshop was attended by some 500 officials from the industry including officials from 60 mobile carriers. A phased standardization schedule has been proposed to set up the first standard for 5G networks including technologies of higher frequency bands above 6GHz by September 2018 with the timeline for the second standard set for December 2019. Many participating firms including but not limited to Samsung Electronics, Nokia, Qualcomm, Ericsson, SK Telecom and NTT DoCoMo have formed a consensus on this proposal since it lays down a path for effective standardization of 5G mobile communication technologies with multiple service options.
In October 2013, Samsung introduced the Galaxy Gear, laying the groundwork for the wearables market, the popularity of which has since taken off worldwide. With an estimated 169 million wearable devices expected to be produced in 2020, Samsung has since expanded its wearables portfolio to embrace the latest in consumer demand and product innovation.
Its brand new Gear S2 reflects the company’s commitment to progressive innovation as the leader of this speedily developing sector, merging simple and intuitive usability, stylish and compact design and better integrated features into a single device.
The Power of the Circle
Perhaps the most stand-out feature of the Gear S2 is its eye-catching design. The Gear S2 is available in two versions, and its design harnesses the power of everything the shape represents: perfection and timelessness.
The premium, elegant look of the Gear S2 Classic and the unique, modern style of the Gear S2 are both refined in design and display. Natural materials such as metal, leather and glass add to their look, while the devices’ compact sizes enable them to naturally fit the wrist like an analogue wristwatch.
The Gear S2’s intuitive interface is just as impressive as its stunning aesthetics, and is navigated via a rotating bezel and side button that allow the user to access a series of pre-set applications and functions quickly and conveniently. Its navigation features are easy-to-use, comfortable and allow for an unobstructed interface, setting it apart from similar devices on the market.
Wrist Control
In addition to its versatile circular display and interface, the Gear S2 is optimized for seamless, everyday use with enhanced wearables technology.
Its always-on communication features let users stay connected like never before via notifications that allow them to check email and review their calendar, along with functions to send texts via pre-set messages, voice input, emoticons and a keypad. Along with 3G connectivity and an e-SIM card—a first for a wearable device—all of this is possible straight from the user’s wrist.
Thanks to the device’s quick and convenient communication features, consumers will have more time to focus on more important things, such as health and fitness. The Gear S2 has been designed with this in mind, and includes a number of sensors and improved tracking functions to monitor activity progress throughout the day, which is illustrated on a circular timeline. And, in a time when it’s more difficult than ever to stick to a fitness plan, the Gear S2 acts as a personal trainer (minus the hefty monthly fees) by sending messages of motivation when users have been inactive for a period of time, and praise when it recognizes that users have been exercising.
With the Gear S2’s embedded NFC technology, wallets can be left at home, as users can process payments with a tap on an NFC reader. Furthermore, Samsung is working with a number of partners across a variety of industries to expand the usability of wearables, from smart car keys to hotel room keys and remote controls.
These innovative, connected features are powered by a battery that can last two to three days, keeping users constantly connected without having to worry about the next charge.
Open Collaboration for Maximum Customization
Although smaller than a smartphone, the Gear S2 still offers the same great access to users’ favorite apps, and through open collaboration with developers and partners, many of them have been optimized for the device’s circular interface. This makes it easy for a user to check the score of the big game, the morning weather forecast, locate a nearby restaurant or see what’s going on in their social circles.
Similarly, a slew of customization features, such as the Design It Yourself watch face, enable users to truly personalize their device to express their own moods and unique styles.
The Gear S2, Samsung’s most progressive innovation in wearables to date, illustrates the power of the circle through its intuitive, customizable user interface and enhanced features that allow for greater personalization.
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