– Samsung partners with MUNCH Museum to bring 37 Edvard Munch masterpieces, including The Scream, The Dance of Life, and Melancholy, to Samsung Art Store. Also features rarely seen works from MUNCH’s archives.
– The collection will be exclusive to Samsung Art Store on the Art TV lineup, enabling millions of global users to view Munch’s works at home.
– The collaboration highlights Samsung’s strategy to blend premium display technology with cultural content, elevating the TV into a home art display device.
– Key quote: Tommy Nilsson (Samsung Nordics) emphasizes making world-class art accessible globally via Samsung Art Store.
– MUNCH’s director Tone Hansen views this as extending access to Edvard Munch’s art beyond Oslo, leveraging Samsung’s reach and Art TV technology.
– The collection includes both famous masterpieces and rarely seen archival pieces, offering an intimate view of Munch’s private world; many archival pieces require controlled environments and cannot be publicly displayed in the museum.
– Availability details:
– World-wide access to MUNCH artworks on Samsung Art Store begins June 1, 2026.
– Art Store now features over 5,000 artworks, expanding with MUNCH.
– Technical compatibility:
– Compatible models include 2025 lineups (Neo QLED 8K/4K, The Frame, The Frame Pro, Q8F, Q7F) and 2026 models (Micro RGB, OLED S95H, Neo QLED, Mini LED, The MovingStyle, The Frame, The Frame Pro). Availability may vary by model, market, and subscription status.
– Visual content preview includes illustrative images of Munch works displayed on The Frame Pro, The Sun (1912), The Scream (1910), Two People at Table (1936-1942), Kissing Couples in the Park (1904).
– Action item: Prepare communications and marketing materials highlighting the collaboration, exclusive access, and the availability window starting June 1, 2026.
– Follow-up: Confirm regional availability and any subscription requirements for Samsung Art Store access; verify catalog depth (which 37 works are included) and any limitations on display durations or resolutions.
Summary of Samsung and MUNCH Museum Bring Rarely Seen Masterpieces to Samsung Art Store
The Scream (1910) on The Frame Pro. Image simulated for illustrative purposes. Cables not shown.
Samsung Electronics Co., Ltd. today announced a new collaboration with MUNCH to add iconic artworks by Edvard Munch to Samsung Art Store. The digital collection makes 37 masterpieces such as “The Scream,” “The Dance of Life” and “Melancholy” — as well as several rare works from the museum’s collection — available to millions of users around the world.
“Samsung creates products that inspire people and help them express themselves through design and culture,” said Tommy Nilsson, TV & Audio Director at Samsung Nordics. “With Samsung Art Store, we make world-class art available to millions of people, and through this collaboration with MUNCH, we are bringing an important part of European artistic heritage into people’s homes.”
Samsung Art Store Opens Up MUNCH Archives
Two People at Table (1936-1942) on The Frame Pro. Image simulated for illustrative purposes. Cables not shown.
Alongside Munch’s iconic masterpieces, the collection offers a more intimate view of Edvard Munch’s artistry with rarely seen works such as “Garden with Trees” and “Two People at Table.” These works are part of a collection of treasures preserved in the museum’s archives, many of which must be kept in carefully controlled environments to protect them from further deterioration. Their condition makes them too vulnerable for public display, even at the museum in Oslo.
“This collaboration is an exciting opportunity to share Edvard Munch’s art with audiences beyond the museum’s walls in Oslo,” said Tone Hansen, Director of MUNCH. “Through Samsung’s global reach and Art TV technology, we can make Munch’s work more accessible to people around the world, and we are incredibly honored to collaborate with Samsung on this meaningful initiative.”
The collection will be exclusively available on Samsung’s Art TV lineup through Samsung Art Store, providing users with a close look at Munch’s private world by allowing them to explore and display the artist’s hidden gems at home.
Where Technology Meets Fine Art
The Sun (1912) on The Frame. Image simulated for illustrative purposes. Cables not shown.
Samsung is redefining the role of the TV in the home by merging premium display technology with elegant designs that blend naturally with interior. As Samsung Art Store expands across the Art TV lineup, which includes The Frame and The Frame Pro, OLED S95H, Neo QLED and Micro RGB,[1] the company is connecting everyday interiors with curated artwork from leading museums, galleries, and artists.
Kissing Couples in the Park (The Linde Frieze) (1904) on The Frame. Image simulated for illustrative purposes. Cables not shown.
Through Samsung Art Store, users can access more than 5,000 artworks from renowned artists and institutions, now including works from MUNCH. Each piece is faithfully reproduced in high quality, allowing people around the world to enjoy art as part of everyday life.
The artworks selected from MUNCH will be available worldwide on Samsung Art Store starting June 1, 2026.
[1] Compatible 2025 models include Neo QLED 8K, Neo QLED 4K, The Frame, The Frame Pro, Q8F, Q7F. Compatible 2026 models include Micro RGB, OLED S95H, Neo QLED, Mini LED, The MovingStyle, The Frame and The Frame Pro. Availability of Samsung Art Store may vary by model, market and subscription status.
Here are the key takeaways from the meeting notes about Samsung TV Plus and the Monthly SM Concert Series:
– Samsung TV Plus is expanding access to K-Pop concerts from SM Entertainment by launching a Monthly SM Concert Series on the SMTOWN channel.
– Availability: The series will be exclusive to SMTOWN on Samsung TV Plus and will be available in Australia, New Zealand, Brazil, Mexico, and Korea.
– Premiere and schedule:
– First concert: NCT WISH, “INTO THE WISH: Our WISH” ENCORE IN SEOUL, premieres live on Saturday, May 30 at 7 p.m. local time.
– After the premiere, new and encore streams will air every Saturday at 7 p.m. local time.
– Viewing and engagement features:
– Fans can set reminders via SmartThings on smartphones or Samsung TVs to ensure they don’t miss streams.
– SmartThings can optimize the viewing experience (sound and lighting) for a concert-like atmosphere at home.
– Content strategy:
– The series will feature more SM artists and additional concert streams throughout the year, including encores.
– The aim is to provide fresh performances and easy revisits of SM content on the big screen at home.
– Platform and scope:
– Samsung TV Plus offers over 200+ channels and 4,000+ hours of free Korean content, with no subscription required.
– The service is available across multiple Samsung devices (TVs, Galaxy phones, XR headsets, Galaxy Tab, Smart Monitor, and select Family Hub lineups).
– Branding and product integration:
– The initiative reinforces Samsung TV Plus as a destination for Korean entertainment with ongoing live and on-demand programming.
– Mentions of Samsung’s 2026 TV lineup (Micro RGB, Neo QLED, OLED, The Frame/The Frame Pro) to highlight the ecosystem where this feature resides.
– Legal/notes:
– Ad-supported streaming; content subject to change without notice.
– Reminder features require a Samsung Account, internet, and SmartThings-enabled devices; compatibility may vary by device.
Action items or follow-ups (if applicable):
– Monitor engagement metrics for the SMTOWN channel (viewership, reminders set, encore performance views).
– Plan for additional SM artist announcements and schedule updates for 2026.
– Confirm technical requirements and device compatibility for SmartThings-enabled concert experiences across target markets.
– Prepare marketing/communication for AU region emphasizing “watch from home” convenience and free access.
Summary of Samsung TV Plus Brings Monthly SM K-Pop Concert Series to Australian Fans at Home
Samsung Electronics is giving K-Pop fans a new way to experience the front-row energy of live SM Entertainment concerts from home – no ticket required. Building on the exclusive livestream of SMTOWN LIVE 2025 in L.A., Samsung TV Plus is expanding its collaboration with SM Entertainment to bring monthly concert broadcasts from popular SM artists to Samsung TVs and compatible Samsung devices through its subscription-free service[1].
The Monthly SM Concert series will be available exclusively on the SMTOWN channel, the Samsung TV Plus destination for SM Entertainment content. Available in Australia, New Zealand, Brazil, Mexico and Korea, the collaboration will bring premium K-Pop performances to growing fan communities in these markets.
A Monthly K-Pop Stage, Built for Fans
To kick off the Monthly SM Concert series, NCT WISH’s first concert tour, “’INTO THE WISH: Our WISH’ ENCORE IN SEOUL,” will premiere live on Saturday, May 30 at 7 p.m. local time. Following the premiere, fans can tune in to the SMTOWN channel every Saturday at 7 p.m. for encore programming and future monthly concert streams, creating an easy weekend rhythm for watching SM performances from home.
With more SM artists and concert streams to be announced, the series will offer fresh performances and encore programming throughout the year, giving fans more ways to watch and revisit the artists they love on the biggest screen at home.
Viewers can also use SmartThings on any smartphone or Samsung TVs to set reminders before each stream[2], so they never miss a moment. For fans with compatible connected Samsung devices at home, SmartThings can help create a richer viewing environment by adjusting sound and lighting settings, bringing more of the concert atmosphere into the living room.[3]
The Best Seat Is at Home
Samsung TV Plus continues to grow as a global destination for Korean entertainment, offering more than 4,000 hours of free-to-stream Korean content – from dramas, thrillers and romance to crime series, music programming and live event experiences.
The Monthly SM Concert series builds on this offering with monthly programming that lets fans follow every minute of their favourite SM performances from home, at no additional cost.
Made for everyone and every moment, Samsung TV Plus offers over 200+ channels to Australians, subscription-free and exclusively across Samsung TVs, Samsung Galaxy phones, XR headsets, Galaxy Tab, Smart Monitor, and select Family Hub lineups. This includes Samsung’s 2026 TV series, spanning Samsung Micro RGB TV, Neo QLED, OLED, The Frame, The Frame Pro, and more.
More information on Samsung TV Plus is available at samsungtvplus.com.
[1] Ad-supported streaming service with content subject to change without notice.
[2] Requires Samsung Account, internet connection and SmartThings enabled devices. Please visit https://ift.tt/GkfCWmU for a list of current compatible devices.
[3] Sound quality will vary depending on environmental characteristics (including ceiling) and source content.
Here are clear takeaways from the noted Samsung Art Store / Moomins collaboration announcement:
– Partnership announcement: Samsung Art Store is launching a global collaboration with Moomins, featuring an exclusive digital art collection of 60 artworks by Tove Jansson.
– Platform and devices: The collection is accessible via Samsung Art TVs, including OLED S95H models, enabling in-home display of Moomins artwork.
– Scope of collection: The lineup spans decades of Moomin art, from original black-and-white illustrations (1940s) to watercolor and cover art, plus more recent interpretations to blend classic and contemporary works.
– Value proposition: The collection aims to personalize homes and reinforce Samsung Art Store’s mission to diversify globally recognized content and immersive home art experiences.
– Messaging and positioning: Leaders emphasize optimism, togetherness, and kindness in Moomin narratives as a contrast to a fast-paced, hyper-optimised world; the collaboration showcases art as a meaningful, home-friendly experience.
– Quotes to capture: Heeyeong Ahn (VP, Visual Display) highlights bringing a feeling of the Moomin world into homes; James Zambra (Creative Director, Moomin Characters Oy Ltd.) underscores the sophisticated visual language and contemporary fit.
– Product integration: Samsung Art TVs act as the central display for the collection, reinforcing Samsung’s broader Art Store strategy to redefine how art is discovered and experienced in the home.
– Access and costs: Complimentary streaming art is available; additional artworks or subscriptions are offered for extended access. Requires internet.
– Next actions or considerations for stakeholders:
– Review marketing plan around the launch to ensure messaging about optimism and home integration aligns with brand tone.
– Assess PR opportunities and regional rollout, given the global nature of the collaboration.
– Confirm inventory and licensing details for the 60 artworks across platforms (The Frame, OLED displays).
– Communicate access options (free streaming vs. subscription) to customers and set up onboarding messaging.
– Monitor customer feedback on the integration of classic and contemporary Moomin works in home environments.
If you’d like, I can convert these into a one-page executive summary or tailor it to specific stakeholders (marketing, product, licensing, or communications).
Summary of Samsung Art Store Welcomes the Wonderful World of the Moomins in New Global Collaboration
“Hattifatteners” (from “Finn Family Moomintroll” (1948)), by Tove Jansson on The Frame Pro
Samsung Electronics Co., Ltd. today announced a new global collaboration between Samsung Art Store and Moomins, introducing an exclusive digital art collection featuring the iconic and beloved Moomin characters created by Finnish artist and writer Tove Jansson.
Available on Samsung Art Store[1], the collection features a curated selection of 60 artworks designed to bring the wonderful world of the Moomins and Moominvalley into millions of homes across the globe via Samsung Art TVs.
Known for their distinctive and enduring charm, the Moomins have remained a beloved global sensation for generations, with a legacy spanning publishing, animation and design. Through this partnership, Samsung Art Store continues to expand its offering of globally recognised content, giving users new ways to personalise their spaces through art and fan-favorite characters.
As more people look to make their homes feel more personal and expressive, Samsung Art Store is introducing collections that resonate – and the Moomins are a prime example. With this addition, users can now bring one of the world’s most loved fictional universes into their homes.
“The world of the Moomins has always reminded people of the importance of optimism, togetherness and finding beauty in everyday moments,” said Heeyeong Ahn, Vice President of the Visual Display Business at Samsung Electronics. “Through Samsung Art Store, we’re excited to bring that feeling into the home through a collection that is as immersive as it is inspiring.”
“Garden Party” (from “The Dangerous Journey” (1977)) by Tove Jansson
The collection features a curated selection of original Moomin artwork spanning decades of storytelling and illustration. From Tove Jansson’s iconic black and white illustrations from the original novels in the 1940s to watercolour artwork from beloved picture books and cover illustrations, the collection celebrates the rich artistic legacy of the Moomins across generations. The collection also includes more recent interpretations of the Moomin world, serving to bring classic and contemporary works together in one experience.
“The Floating Theatre” (from “Moominsummer Madness” (1982)) by Tove Jansson on The Frame.
“At the heart of the Moomin stories is a sense of kindness, curiosity, and emotional honesty that has resonated across generations around the world. In a fast-paced, hyper-optimised world, Moomin offers an alternative way of living for people hungry for meaning,” said James Zambra, Creative Director at Moomin Characters Oy Ltd. “Tove Jansson developed a fascinating visual language of considerable sophistication. We’re excited to partner with Samsung Art Store to introduce this enchanting world of the Moomins in a format that feels contemporary and naturally part of the home.”
Samsung Art TVs – including Samsung’s OLED S95H model – sit at the center of the experience, seamlessly displaying artwork in the modern home. Samsung Art Store’s growing collection spans genres and eras, redefining how art is discovered and experienced.
[1] Stream complimentary curated art or additional artworks available via subscription. Internet connection required.
Here are the key takeaways from the meeting notes about Cine LUT on Galaxy S26 series:
– Cine LUT overview
– Cine LUT is a Look-Up Table feature for Galaxy S26 that reinterprets Samsung Log footage to deliver a cinematic look with depth and natural tonal detail.
– It works on top of the APV codec foundation, enabling cinema-grade color grading directly from mobile.
– What sets Cine LUT apart
– Optimized for Log video to preserve subtle tonal details and provide richer, more natural depth compared to conventional filters.
– Provides a preview of cinematic footage at capture-time and allows one-tap application of LUTs in Gallery for sharing.
– Development and collaboration
– Collaborators: MX Business (Camera Image Quality R&D), Samsung Research (Reality Media Lab), and U5K Imageworks (colorist studio).
– U5K contributed: multiple LUT versions (three intensity levels: neutral, soft, strong) leading to four core styles.
– Development approach included quantitative validation (color charts, grey balance, vector scopes) and real-world testing across diverse environments.
– Key challenges and solutions
– Challenge: Maintaining consistent, undistorted color across varying lighting, exposure, and white balance.
– Solution: Extensive real-world testing and dataset collection to ensure reliable performance in different conditions.
– The four Cine LUT styles and recommended use cases
– Blockbuster: high-contrast, outdoor/urban scenes.
– Coming-of-age: soft, trendy settings (cafes, vlogs).
– Romance: warm, character-driven moments.
– Thriller: moody, striking visuals.
– No fixed rule; choice should depend on scene mood and desired effect.
– User feedback and impact
– Users see Cine LUT as more than a filter; it expands creative possibilities when used with Log shooting.
– High-quality videos using Cine LUT are being shared on social platforms and inspiring new content formats.
– Future plans and vision
– Goal to further establish Galaxy S26 as a professional-grade mobile camera.
– Ongoing exploration of next-generation technologies in collaboration with internal divisions to deliver innovative experiences globally.
– Making-of and educational notes
– A making-of video and short films showcase the Cine LUT capabilities (APV + Cine LUT) and the potential for mobile cinematic storytelling.
– Practical takeaways for usage
– When shooting: consider enabling Log to maximize tonal detail; preview Cine LUTs at capture when possible.
– After shooting: apply one of the four core LUT styles that best fit the scene; adjust as needed based on lighting conditions.
– For creators: Cine LUT lowers the barrier to achieving cinematic looks without advanced editing skills, potentially reducing post-production time.
– Supporting visuals and resources
– Provided LUT demonstrations comparing log footage with and without LUTs (Thriller, Blockbuster, Coming-of-age, Romance).
– Access to short films and a making-of video demonstrating Cine LUT in action.
If you’d like, I can extract these into a concise executive slide deck outline or convert them into a one-page briefing for distribution.
Summary of [Interview] Make Every Moment Cinematic: How Cinematic LUT Transforms Video on the Galaxy S26 Series
Beyond high resolution, video trends are shifting toward mood and emotional storytelling. Samsung Electronics debuted the Advanced Professional Video (APV) codec on Galaxy S26 Ultra, laying the groundwork for mobile video production while maintaining image quality and minimising loss during editing.[i]
In response, Samsung asked a simple question — can anyone create Hollywood-style videos on a Galaxy mobile phone? The answer is the Cinematic Look-Up Table (Cine LUT) feature on the Galaxy S26 series. While the APV codec provides the foundation for cinema-quality video, Cine LUT brings a distinct colour style to the footage.
Cine LUT makes professional-level colour grading — once reserved for experts — accessible to anyone. Samsung collaborated with internal teams and external specialists to bring the feature to life. The Mobile eXperience (MX) Business led final camera implementation, Samsung Research developed core video processing technologies and U5K Imageworks — a colourist studio behind globally recognised productions — helped shape its visual aesthetic.
Following the introduction of the APV codec, which delivers a visually lossless level of image quality, Samsung Newsroom spoke with three key developers behind Cine LUT — Sugon Baek of the Camera Image Quality R&D Group at the MX Business, Bomi Kim of the Reality Media Lab at Samsung Research and Taesik Eom, CEO of U5K Imageworks — to hear the story of its creation.
▲ (From left) Taesik Eom, Bomi Kim and Sugon Baek
What is a LUT? What sets Cine LUT on the Galaxy S26 series apart?
Baek: A LUT is essentially a “map” that transforms one set of colours into a desired look. Unlike conventional filters that simply overlay colour, Cine LUT reinterprets Samsung Log[1] footage to deliver the depth and look of professional filmmaking.
Kim: It’s optimised for Log video. By leveraging its wide gradation,[2] the feature precisely reconstructs colour and brightness to preserve subtle tonal details often lost with conventional filters for richer, more natural depth.
▲ Comparison of Log footage in standard settings and with the Thriller LUT and Blockbuster LUT
▲ Comparison of Log footage in standard settings and with the Coming-of-age LUT and Romance LUT
What led to the development of Cine LUT?
Kim: While Galaxy devices supported Log video for high-quality capture, colour grading remained challenging for users. We aimed to make professional-looking results accessible without advanced editing skills.
Baek: We wanted to create an experience that lets users preview cinematic footage at the moment of capture, then apply a LUT and share the video with a single tap in the Gallery.
▲ (From left) Bomi Kim of the Reality Media Lab at Samsung Research and Sugon Baek of the Camera Image Quality R&D Group at MX Business
How did the collaboration with U5K Imageworks begin? How was Cine LUT developed?
Eom: Our collaboration began two years ago with Rec. 709 LUT advisory work for Samsung Log video, where we refined strong colours into more natural tones — an experience that led to Cine LUT. For this project, we developed multiple versions across three intensity levels — neutral, soft and strong — and tested them in diverse scenes, ultimately selecting four core styles.
Kim: Building on U5K’s colour direction, we validated the concepts against quantitative criteria to ensure consistent performance in different environments, refining them through testing until creative intent and technical quality aligned.
▲ Taesik Eom, CEO of U5K Imageworks
What challenges did you face during development?
Kim: We needed a large dataset to validate performance across diverse conditions. Testing in real-world environments — from natural and indoor lighting to day and night — and close collaboration were key to capturing the nuances of colour.
Baek: Maintaining consistent, undistorted colour in different environments was challenging. Through continuous testing, we developed a LUT that balances subjective preference with objective quality.
What was the key consideration in creating looks optimised for mobile phones?
Eom: Ensuring reliable performance in real-world conditions was key. Since lighting, exposure and white balance constantly vary, we focused on creating looks that remain natural in any situation.
Kim: Quality was our top priority. We analysed each frame and validated performance using tools like colour charts, grey balance and vector scopes.
Why were these four styles chosen for the Galaxy S26 series?
Baek: We analysed the visual language of popular film genres and identified four representative styles. From the high-contrast Blockbuster to the fresh Coming-of-age, warm Romance and moody Thriller, each colour palette was designed to give everyday scenes an instant cinematic look.
▲ Users can preview Cine LUTs when shooting in Log and easily apply them to recorded footage using editing tools.
Which Cine LUT styles do you recommend for different situations?
Eom: There’s no fixed answer — it depends on the situation. Blockbuster suits high-contrast environments like outdoor and urban scenes; Coming-of-age fits soft, trendy settings like cafes or vlogs; Romance adds warmth to character-driven scenes; and Thriller creates a more striking impression.
What stood out to you in user feedback?
Baek: We expected it might be seen as just another video effect, but the response exceeded expectations. Users quickly recognised that combining Log shooting with Cine LUTs expands creative possibilities beyond simple filters. We’re also seeing more users choose styles based on the scene, with high-quality videos widely shared on social media — and even inspiring new ways to create content.
What are your plans for the future?
Baek: We aim to further establish the Galaxy S26 series as a professional-grade camera. We hope to see more content that resonates with both creators and viewers and will continue to set new standards in video creation.
Kim: As the world changes rapidly, our goal is to identify next-generation technologies. Through close collaboration with business divisions, we will work to bring them into products and deliver innovative experiences to users around the world.
▲ Baek, Eom and Kim watch a video with Cine LUT applied.
Born from close collaboration, Cine LUT on the Galaxy S26 series transforms everyday moments into cinematic visuals. Beyond its technical achievements, the feature marks an important step toward making video creation more accessible — lowering barriers once reserved for professionals and enabling anyone to express themselves.
Heesub Han, a commercial and documentary director, shot a series of short films on Galaxy S26 Ultra using the APV codec and Samsung Log. Explore the videos below to discover the possibilities of Cine LUT through the making-of and short films.
[1] A technique that uses a logarithmic curve to expand detail in darker areas. While camera sensors capture brightness uniformly, the human eye is more sensitive to changes in shadows. Log helps footage better reflect natural perception.
[2] The smoothness and precision of tonal transitions in an image — how it shifts between light and dark.
[i] Results may vary depending on lighting and shooting conditions.
Here are the key takeaways from the Samsung Australia Bespoke AI Laundry Combo press release notes:
– Product announcement: Samsung Australia announces availability of the 2026 Bespoke AI Laundry Combo, the largest-capacity all-in-one washer-dryer in Samsung’s lineup (19.5 kg washer + 10 kg dryer). Targeted to reduce the need to transfer laundry between machines.
– Availability and pricing: Currently available via Samsung online store and leading retailers in Australia. Recommended retail price (RRP) is AU$4,999.
– Core features and benefits:
– Faster wash-to-dry cycles: Super Speed cycle can complete a full wash-to-dry cycle in about 68 minutes under test conditions.
– Enhanced drying with Hybrid Heat Pump: Booster Heat Exchanger supports efficient drying using Heat Pump technology.
– AI Wash & Dry +: Upgraded AI technology for better load optimization, including weight detection for water/detergent dosing, fabric-type sensing (five types, including outdoor and denim), and real-time soil level monitoring.
– AI Energy Mode: Claims up to 20% energy savings in wash and up to 10% in dry cycles when AI Energy Mode is enabled via SmartThings app. Real-time energy monitoring and bill estimation available in the app.
– Auto Open Door+ with air circulation: Automatically opens door after wash cycles and circulates air to reduce musty odors if clothes are left in the drum.
– Advanced Bixby control: Natural, conversational voice commands for household routines, integrated with SmartThings for cross-device control.
– Popular features retained: Flex Auto Dispense (holds detergent/softener for up to ~22 loads), BubbleWash and BubbleSoak for low-temp cleaning, Less Microfiber Laundry cycle to reduce microfiber release.
– Smart home and security integration:
– Knox security and UL Solutions Diamond IoT Rating for robust security and reliability.
– HRM (Home Appliance Remote Management) enables remote troubleshooting without service visits.
– 7-year software updates commitment for flagship products.
– Energy and efficiency details:
– Energy ratings: 10 Star Energy Rating applies to drying performance; washer component has 4.5 stars.
– Energy testing specifics: Vipac testing data cited; actual savings may vary by load, detergent, and usage.
– Availability specifics and conditions:
– RRP AU$4,999.
– Availability through Samsung online store and major retailers in Australia.
– Important caveats and notes:
– AI Wash & Dry + detection and sensing rely on deep learning models; may yield inaccuracies and will update with new datasets over time.
– Fabric sensing limited to loads up to 3 kg; detection uses AI algorithms and varies by load and fabric mix.
– Some features require Wi-Fi and a Samsung account; compatible apps exist on Android and iOS.
– Bixby capabilities vary by country and device; activation requires internet and Samsung account.
– Supporting details included in the release:
– Different test conditions and references for cycle times and energy claims.
– Clarifications on feature settings (Auto Open Door timing, etc.) and how to configure in the SmartThings app.
If you’d like, I can condense this into a one-page executive briefing or create a quick comparison with Samsung’s 2024 Bespoke AI Heat Pump Combo for a side-by-side analysis.
Summary of Samsung Australia releases its Largest Capacity Bespoke AI Laundry Combo, Advancing All-in-One Laundry Solutions
Samsung brings the 19.5kg Bespoke AI Laundry Combo to Australia. Image simulated for illustrative purposes. Cables not shown.
Samsung brings the 19.5kg Bespoke AI Laundry Combo to Australia. Image simulated for illustrative purposes. Cables not shown.Samsung Australia has today announced the local availability of its ultra-large capacity 2026 Bespoke AI Laundry Combo, introducing Samsung’s largest capacity all-in-one washer and dryer to Australian homes. The refreshed one-stop laundry solution combines a 19.5kg smart washer and 10kg heat-pump dryer and provides an upgrade to Samsung’s all-in-one laundry range that supports more comfortable lifestyles by eliminating the need to transfer laundry between separate machines.
Featuring an upgraded AI Wash & Dry + cycle, 10 Star Energy Rating Hybrid Heat Pump drying performance[1], and a 68 minute Super Speed cycle[2], the 2026 Bespoke AI Laundry Combo is designed to help Australian households unlock time and energy savings, while delivering a more convenient connected home experience[3].
“At Samsung, we’re focused on developing intelligent home appliances that respond to the real needs of Australian households,” said Phil Gaut, Director – Consumer Electronics, Samsung Australia. “Our insights show that a third of Australians complete three or more loads of laundry each week, with washing demands expected to increase during the cooler months[4]. That’s why features designed to make everyday life easier are becoming increasingly important, from Auto Open Door+, which helps reduce lingering odours after a wash cycle, to hands-free Bixby voice commands that let users keep managing chores while multitasking, and AI Energy Mode, which can help reduce unnecessary household energy costs.
“The new Bespoke AI Laundry Combo is designed to help ease household pressures by combining fast wash-to-dry cycles, intelligent energy optimisation, and ultra-large capacity in one connected appliance, helping Australians spend less time on laundry and more time doing what they love.”
Faster Full Cycles, Enhanced Drying and Smarter Care
Following the debut of the 2024 Bespoke AI Heat Pump Combo, the 2026 ultra-large capacity Bespoke AI Laundry Combo brings fresh upgrades that shorten wash-to-dry cycles and enhance drying performance. Under certain conditions, the Super Speed cycle can complete a full wash-to-dry cycle in 68 minutes, helping Australians reduce total laundry time without compromising performance[5].
Super Speed leverages a high-pressure Speed Spray and Swirl+ Drum that helps detergent penetration and rinsing to enable fast and efficient washing, while the newly incorporated Booster Heat Exchanger delivers drying performance using Heat Pump technology.
To promote smarter care, AI Energy Mode via SmartThings[6] helps the 2026 Bespoke AI Laundry Combo consume up to 20% less energy during the wash cycle and up to 10% less energy during the dry cycle when compared to using the same cycle without AI Energy Mode[7]. By using the SmartThings App[8] Australians can also easily monitor energy consumption in real-time, provide an estimated electricity bill, and alert users if the estimated usage exceeds pre-set consumption targets.
Bespoke AI Laundry Combo (WD90H19AHSSA) now available in Australia. Image simulated for illustrative purposes. Cables not shown.
Upgraded AI Wash & Dry + Enables More Precise, Automatic Optimisation
At the core of the all-in-one experience, the 2026 Bespoke AI Laundry Combo integrates AI Wash & Dry +[9], upgrading the intelligence that supports smart optimisation of washing & drying. Using enhanced sensing and AI-based analysis, AI Wash & Dry + uses multiple sensors to optimise performance for each load. It detects the weight to determine the right amount of water and detergent, identifies five fabric types for smaller laundry loads[10] – including Outdoor and Denim – and monitors soil levels in real time to adjust the cycle for better results with less manual input.
The 2026 Bespoke AI Laundry Combo also features Auto Open Door+[11], which not only automatically opens the door, but also activates internal air circulation[12] after wash-only cycles to help prevent laundry left in the drum from developing a musty odour.
A More Advanced Bixby Brings Natural, Conversational Control to the Home
The 2026 Bespoke AI Laundry Combo also features a more advanced Bixby[13] experience. Since 2024, Bixby has enabled Bespoke Combo users to monitor and control connected Samsung devices directly from its AI Home Touchscreen display[14], helping families handle everyday routines across the home. While loading laundry, a user could say, “turn on the TV in the living room” without needing to leave the laundry area.
Now, with improved understanding capabilities, Bixby goes beyond fixed commands to understand natural, conversational requests. For example, users can simply say, “can you wash this before 11pm?” or “start a normal wash, but add an extra rinse,” and Bixby will carry out the request.
Supporting Bespoke AI Combo’s favourite features
The 2026 Bespoke AI Combo is packed with popular Samsung laundry features including Flex Auto Dispense which holds enough detergent and softener for up to 22 loads,[15] BubbleWash and BubbleSoak for efficient cleaning even at low temperatures, and Samsung’s Less Microfiber Laundry cycle which minimises garment agitation to help reduce the amount of microfibers released[16].
Backed by Samsung’s 7-year commitment to software updates on flagship products,[17] the 2026 Bespoke AI Combo will stay up to date with the latest features, performance improvements, system upgrades and enhanced security, keeping it reliable, valuable and future-ready for years to come. The 2026 model is protected by Knox technology to keep data safe and has received the highest Diamond level IoT Rating[18] by UL Solutions[19], while being supported by Home Appliance Remote Management (HRM)[20] enables remote troubleshooting to resolve problems without a service visit. The culmination of these features enables Australians to experience less downtime and long-lasting reliability from Samsung.
Availability
The 2026 Bespoke AI Laundry Combo is currently available via the Samsung online store and leading retailers nationwide with an RRP $4,999.
[1] 10 star energy rating only applies to drying performance of the appliance. Washer component has a 4.5 star rating.
[2] Based on internal testing and verified by Intertek for the cycle time was measured when drying a DOE (50% cotton / 50% polyester) 3kgload (based on bone dry) with a Super Speed cycle on model WD90H**AHS. Test conditions include Super Speed cycle, wash temp. set to Cold, rinse set to 1, spin set to Extra High, dryness level set to Normal, room temp. of 23℃, and tap water temp. of 15℃. Results may vary depending on actual usage environment and load contents. Report No.: 260100014SEL-001, dated 10 February 2026.
[3] Features are compared to 2024 Bespoke AI Heat Pump Combo
[4] Australian living insights conducted by Pure Profile, commissioned by Samsung Australia, February 2026. N=1,001
[5] Based on internal testing and verified by Intertek for the cycle time was measured when drying a DOE (50% cotton / 50% polyester) 3 kg load (based on bone dry) with a Super Speed cycle on model WD90H***AHS.
Test conditions include Super Speed cycle, wash temp. set to Cold, rinse set to 1, spin set to Extra High, dryness level set to Normal, room temp. of 23℃, and tap water temp. of 15℃. Results may vary depending on actual usage environment and load contents. Report No.: 260100014SEL-001, dated 10 February 2026.
[6] Available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required.
[7] Tested by Vipac on the WD90H19AHS Samsung Bespoke AI Laundry Combo comparing results with AI Energy Mode turned on (Wash –Avg0.33914kWh / Dry –Avg1.3782kWh) and off (Wash -Avg0.44799kWh / Dry –Avg1.5503kWh). Washer: Tested with 4.6kg dry load on the Cotton cycle at 40°C. Report No: 30W-26-0043 -TRP -138077-0, dated 2 April 2026. Dryer: Tested with 8.8kg wet load on the Super Speed cycle. Report No: 30W-26-0045 -TRP -137620-0, dated 1 April 2026. Actual energy saving may vary, depending on variables including the wash and/or dry cycle, type of detergent and laundry materials.
[8] Available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required.
[9] AI Wash & Dry +’s detection and sensing capabilities are based on our deep learning models trained using predefined set of data and may yield inaccurate or incorrect results. New datasets may be introduced to our learning models from time to time to enhance its accuracy.
[10] Based on AI-based algorithm and internal testing using the AI Wash & Dry + cycle on an IEC 3kg load. A turbidity sensor operates for all weights, while fabric sensing operates for 3kg and under. Actual results may vary depending on individual use. Fabric sensing uses an AI algorithm and is activated only when AI Wash & Dry+ cycle is selected. It senses 5 fabric types (Normal, Delicates, Towels, denim, outdoor) for loads up to 3 kg. Mixed fabrics may reduce detection accuracy. Actual results may vary depending on individual use. To prevent wear, wash like fabrics together.
[11] Auto Open Door+ automatically opens the door and blows air to help remove moisture inside the drum more quickly. The default setting for Auto Open Door is ‘Open immediately’. This also can be changed in Settings > Washer > Auto Open Door to “Open 5 mins later”
[12] Auto Open Door+’s airflow operates only after a wash-only cycle is completed. The default setting for the airflow is Off, and this can be changed in Settings > Washer > Auto Open Door.
[13] Bixby is Samsung’s brand of Internet of Things (IoT) voice assistant. Bixby service availability may vary depending on country. Bixby recognizes selected languages and certain accents/dialects. The user interface may change and differ by device. The availability of Bixby features and content providers may vary depending on the country/carrier/language/device model/OS version. A Samsung account log-in and data network connection (Wi-Fi or data network) are required.
[14] Applicable only to Samsung devices connected via the SmartThings app, available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required.
[15] Expected number of loads: Detergent compartment can hold detergent for up to 22 loads. Flex compartment can hold one of the following: softener for up to 30 loads, general detergent for up to 19 loads or specialty detergent for up to 36 loads.
[16] In comparison to washing when using other wash cycles. Results may vary depending on the actual clothes and usage conditions.
[17] Available on smart home appliances that are equipped with a Wi-Fi module, released in 2024 and later. It may not be available if the hardware, such as the memory and chip performance, is not supported. Additionally, this support is applicable only for flagship products.
[18] There are 5 grades of UL Verified IoTSecurity Rating ranging from Bronze, Silver, Gold, Platinum to Diamond, with each level signifying increasing resistance to hacking and enhanced levels of security for smart home appliances.
[19] UL Solutions is a global leader in applied safety science and delivers product testing, inspection, and certification services.
[20] Includes both fault and non-fault diagnosis. The fault diagnosis is based on an error code on the product while the non-fault diagnosis is a perceived defect that occurs as a usability issue without generating an error code. Certain issues can be detected by AI based on the operational data, regardless of whether it generates an error code or not. Requires the SmartThings App, which is available on Android and iOS devices. A Wi-Fi connection and a Samsung account are also required.
Here are concise takeaways from the meeting notes:
– Event overview: Samsung held the Australian Visual Display Tech Summit in Sydney (May 14–15, 2026) to showcase its 2026 AI-powered TV lineup and an early look at the Odyssey gaming lineup ahead of global release. The event featured hands-on demos emphasizing AI-driven picture quality, viewing experiences, and display performance across Micro RGB, OLED, and Odyssey displays.
– Market positioning: Samsung reaffirmed its leadership in the global TV market, noting 20 consecutive years as market leader (per Omdia Feb 2026 data).
– Micro RGB emphasis:
– New Micro RGB TV lineup highlighted, led by 75-inch R95H and R85H models; targeted at premium home viewing with hyper-realistic color, deep contrast, and immersive picture quality.
– Range expansion: Micro RGB sizes to 55–115 inches to broaden market reach.
– Key technologies: Micro RGB AI Engine Pro for real-time color and contrast optimization; BT.2020 color gamut ≥100%; Glare Free technology to reduce reflections; features like Micro RGB Precision Color 100 and Vision AI Companion (VAC) for enhanced picture and personalized viewing.
– OLED innovations:
– OLED S95H flagship: brighter OLED performance, advanced HDR processing, FloatLayer Design for a lighter, gallery-style appearance; supports Art Mode and Samsung Art Store for décor integration.
– AI-centric features: Vision AI Companion, AI Upscaling Pro (improves low-res content), AI Soccer Mode Pro (tunes picture/sound for soccer), AI Sound Controller Pro (voice/music/sound effects control).
– HDR10+ Advanced for improved brightness control and tone mapping; Glare-Free certification to minimize reflections.
– Overall objective: blend superior picture quality with AI-driven personalization and aesthetically flexible design.
– UX and content features:
– VAC and AI features aim to make the screen more natural to interact with and to surface relevant content.
– Availability and performance of AI features may vary by content type, source, and model; some features require specific conditions (e.g., AI Soccer Mode only when content is played through the TV).
– Product design and positioning:
– FloatLayer Design and Art Mode position TVs as both performance devices and home décor.
– The 2026 lineup targets a broader range of products and price points to cover home entertainment, gaming, and productivity use cases.
– Actionable next steps:
– Monitor ongoing coverage and reviews of Micro RGB and OLED S95H for real-world performance validation.
– Prepare internal briefing on potential price points and distribution strategy for expanded Micro RGB sizes (55–115 inches).
– Align on global rollout plans for Odyssey gaming lineup, leveraging AI-driven features highlighted at the summit.
– References:
– Primary technologies and claims tied to specific models (R95H, R85H, S95H) and features (AI Engine Pro, VAC, AIUpscaling Pro, AI Soccer Mode Pro, Glare Free, FloaLayer Design, Art Store, HDR10+ Advanced).
– Third-party verifications noted (BT.2020 gamut validation; Glare Free certifications) with dates and certificate numbers.
If you’d like, I can convert these into a one-page executive brief or create a slide-ready summary.
Summary of Samsung Presents AI-Powered Screen Innovations at Australian Visual Display Tech Summit 2026
Samsung Electronics hosted an Australian Visual Display Tech Summit in Sydney on May 14 and 15, offering local media and industry professionals a deeper look at Samsung’s 2026 range of AI-powered TVs and an early look at its 2026 Odyssey line-up ahead of its global rollout.
The Tech Summit offered hands-on demonstrations highlighting how AI enhances picture quality, viewing experiences, and display performance across Samsung’s Micro RGB, OLED, and Odyssey gaming displays.
The technologies showcased at the Tech Summit reflect Samsung’s long-standing leadership in the category, with the company ranking as the global TV market leader for 20 consecutive years.[1]
Media and industry professionals experience Samsung’s 2026 AI display innovations firsthand. Cables not shown.
Micro RGB for Premium Home Viewing
A key focus of the event was Samsung’s new Micro RGB TV lineup, led by the flagship 75-inch R95H and Micro RGB R85H models. Designed for premium home viewing, the line-up delivers hyper-realistic and precise colour, deep contrast, and an immersive picture quality.
Samsung demonstrates the 75-inch Micro RGB TV (R95H) during a side-by-side picture quality comparison with Samsung Neo QLED QN90F.
Samsung is also expanding Micro RGB technology with screen sizes ranging from 55 to 115 inches, bringing its core strengths — including rich colour, sharp contrast, and refined local dimming — to more home environments.
Powered by the Micro RGB AI Engine Pro[2], Samsung’s latest Micro RGB TVs optimise colour and contrast in real time for near life-like detail. The lineup is also certified for a ≥100% BT.2020 colour gamut ratio[3] and includes certified Glare Free technology[4] to reduce reflections for a clearer viewing experience[5]. Features such as Micro RGB Precision Color 100[6] and Vision AI Companion (VAC)[7] further enhance picture quality and personalised viewing.
OLED Innovation Powered by AI
Samsung’s 2026 OLED lineup combines immersive picture quality, refined design, and intelligent features to elevate the viewing experience. Leading the lineup is the OLED S95H, which delivers brighter OLED performance, advanced HDR processing, and a premium FloatLayer Design that stands out even when the screen is off.
VAC brings AI to the center of the screen experience, offering a more natural way to interact with the TV and discover relevant content. Additional Samsung AI features further expand the OLED experience beyond picture quality.
AI Upscaling Pro[8] improves low-resolution content by enhancing clarity, depth and contrast, while AI Soccer Mode Pro[9] can optimise picture and sound for soccer and AI Sound Controller Pro[10] gives viewers greater control over voice, music and sound effects.
HDR10+ Advanced technology delivers more precise brightness control, improved tone mapping and a more dynamic picture[11]. Combined with certified Glare-Free[12] technology that minimises reflections, the OLED S95H maintains exceptional contrast and sharpness, even in bright spaces.
The OLED S95H also features Samsung’s new FloatLayer Design for a lighter, gallery-inspired look. Art Mode and Samsung Art Store[13] allow the TV to function as both a screen and a piece of home décor.
Samsung presents its latest OLED innovations, including improvements in brightness, HDR performance and AI-based features.
Shaping the Next Era of Screens
“Samsung’s 2026 display lineup combines the features consumers value most in TVs and monitors, including stunning picture quality, thoughtful design and AI features that make screens more personal and intuitive,” said Hun Lee, Executive Vice President of Visual Display (VD) Business at Samsung Electronics. “Across the lineup, Samsung is delivering a more complete screen experience for how people watch, play and work every day.”
With its 2026 portfolio, Samsung is expanding advanced screen technologies and AI features across a broader range of products and price points. From home entertainment and gaming to everyday productivity, the lineup reflects a future in which screens are smarter, sharper and more personalised than ever.
For more information about Samsung’s 2026 Visual Display line-up, visit www.samsung.com/au
[1] Source – Omdia, Feb 2026. Based on overall TV market share by manufacturer on an annual unit & revenue basis.
[2] Viewing experience may vary according to types of content and format. Upscaling may not apply to PC connection and Game Mode.
[3] VDE Testing and Certification Institute has tested and positively evaluated that Series R95H has a picture quality for Micro RGB Colour gamut ratio of BT.2020 (CIE u`,v` ≥ 100%).Test Report 331701-TL6-, valid until 8 July 2026.
[4] The R95H has been independently verified as Glare Free: Reflection Glare UGR <10, Discomfort Glare UGR <22, Disability Glare UGR <34 by UL LLC. (UL Solutions), Certificate Number: V166045 – Exp. 31/12/2026.
[6] VDE Testing and Certification Institute has tested and positively evaluated that Series R95H has a picture quality for Micro RGB Colour gamut ratio of BT.2020 (CIE u`,v` ≥ 100%).Test Report 331701-TL6-, valid until 8 July 2026.
[7] Based on Samsung TV Plus channels only. Provides AI created content, with accuracy not guaranteed. Not all accents, dialects, and expressions are recognised. Availability of features may vary. Available on 2025 Q7F and above, and 2026 TVs
[8] Viewing experience may vary according to types of content and format. Upscaling may not apply to PC connection and Game Mode.
[9] AI Soccer Mode sound optimisation only available when audio is played directly through the TV, not through a separate sound device. Turn off AI Mode to use this feature. AI technology designed to detect and optimise soccer content only. Availability and performance will vary according to several factors including source content and application in use.
[10] Availability and performance will vary according to several factors including source content and application in use. Not all accents, dialects and expressions may be recognised by voice command.
[11] Compared to HDR10+. Viewing experience may vary according to types of content and format.
[12] The S95H has been independently verified as Glare Free (Reflection Glare UGR <10, Discomfort Glare UGR <22, Disability Glare UGR <34 by UL LLC. (UL Solutions), Certificate Number: V166045 – Exp. 31/12/2026
[13] Stream complimentary curated art or additional artworks available via subscription. Internet connection required.
Here are the key takeaways from the meeting notes about Samsung’s 2026 Vivid Sydney activation:
– Activation overview
– Samsung Sky Portal Studio is a major Vivid Sydney activation located at First Fleet Park in The Rocks.
– It features a three-portal experience culminating in a Creative Studio for post-capture edits.
– Free to experience from 22 May to 13 June; daily hours 6pm–11pm.
– Experience flow and portal details
– Defy Gravity Portal: Steady, gravity-defying footage with a customizable LED background; uses Galaxy S26 Ultra gyroscope and accelerometer for horizontal lock and stabilization.
– Unleash Your Creativity Portal: Blank canvas editing with Photo Assist; users can alter outfits, locations, and add/remove/resize objects.
– Infinite Possibilities Portal: Hands-free Palm Selfie for self-portraits with a wave of the hand.
– Final stop: Creative Studio for further editing of captured content.
– Collaborative film opportunity
– Until 10 June, the public can contribute to a city-wide collaborative film capturing 24 hours in Sydney from the perspective of its people.
– The project emphasizes turning everyday moments into a city-scale spectacle.
– Content guidelines and incentives
– Content must be shot on a Galaxy device.
– Entrants can win one of three Samsung gift packs (valued >$3,200 each) including a 32” The Frame TV, Galaxy S26 Ultra, and Galaxy Buds4.
– Submissions are bound to full terms and conditions available at the provided site.
– Location logistics and accessibility
– Activation is at First Fleet Park, The Rocks, with nightly lighting from 6pm to 11pm.
– The activation aligns with Vivid Sydney’s broader push to blend art and technology, aiming for high guest engagement and social sharing.
– Strategic context and quotes
– Vivid Sydney Festival Director highlights the shift from spectators to creators and Samsung’s role in innovation.
– Samsung Australia emphasizes the convergence of art and technology, encouraging visitors to view and capture the world differently through Galaxy devices.
– Compliance and caveats
– Some features’ performance may vary (e.g., Super Steady results), and AI tools have usage caveats and watermarking.
– Competition terms apply; participants should review the official T&Cs.
– Next steps / actions (explicit or implied)
– Promote participation in the 24-hour collaborative film.
– Monitor engagement and user-generated content submissions for display or aggregation.
– Ensure all terms and conditions are clearly communicated to participants.
– Prepare creative assets and guidelines for on-site staff to assist visitors with each portal.
If you’d like, I can convert these into a concise one-page brief for stakeholders or draft a client-facing summary for internal distribution.
Summary of The Sky is the Limit as Samsung Unveils its 2026 Vivid Sydney Activation
Samsung Sky Portal Studio at Vivid Sydney, located at First Fleet Park in The Rocks
Samsung Electronics Australia returns as a Major Partner of Vivid Sydney, this year bringing to life its interactive Sky Portal Studio activation. Located in First Fleet Park in The Rocks, this unmissable, three-portal installation offers visitors a glimpse into a version of the world that is more vivid, more connected, and more alive than the one you see with your eyes alone.
The experiential activation is designed for high impact, and invites festivalgoers to step inside a moment unlike any other. Guests will discover a series of curated Sky Portal frames that encourages them to capture moments of creativity, movement, joy, connection and curiosity with the extraordinary camera capabilities of Samsung’s flagship Galaxy S26 Ultra.
Vivid Sydney Festival Director Brett Sheehy AO, said of this year’s installation: “Samsung is an important partner of Vivid Sydney, and we value their ongoing commitment to innovation and evolving how audiences engage with the festival. What excites me most about Sky Portal Studio is how it invites festivalgoers to move from spectators into creators – capturing and expressing their own unique perspective of the world around them.”
Eric Chou, Vice President of Mobile eXperience at Samsung Australia said: “We’re excited to be back at Vivid Sydney. It’s the intersection of art and technology where Samsung truly comes alive, and this year’s actiavation exemplifies that. The Sky Portal Studio is an unmissable installation that invites every visitor to view the world differently, and to capture their vision through the lens of Galaxy S26 Ultra.”
Starting Friday 22 May at 6pm, Sky Portal Studio visitors will be guided through an interactive, multi-portal experience.
Defy Gravity Portal: Attendees will be able to capture steady, gravity defying content against a customisable colourful LED background, and spin the wheel for a unique visual effect. Horizontal lock[1] helps keeps the footage super steady, thanks to Galaxy S26 Ultra’s gyroscope and accelerometer, allowing users to capture level, stabilised content.
Unleash your Creativity Portal: The second portal offers people the chance to curate their own dream image. With Photo Assist[2], a blank canvas becomes whatever you can imagine, whether it’s changing outfits or locations, or adding, removing or resizing objects.
Infinite Possibilities Portal: Guests can effortlessly take photos of themselves with a wave of their hand using Galaxy’s hands-free Palm Selfie feature.
The final stop in this immersive experience is the Creative Studio, where participants will be able to further edit the content they have captured in the portals to create or edit their ideal images.
Until 10 June, Sydneysiders (and visitors) will also have the opportunity to enter[3] to be part of a collaborative film capturing 24 hours in Sydney through the eyes of its people, turning everyday moments into a city-scale spectacle. Each moment is a small perspective, but together, they real something bigger – a city full of possibility and the extraordinary in the everyday.
Cinematic or still content must be shot on a Galaxy device, and visitors to the Sky Portal Studio will be encouraged to submit their content. Each entry submitted comes with the chance to win 1 of 3 Samsung gift packs valued at over $3,200, which includes a 32” The Frame Art TV, Galaxy S26 Ultra, and Galaxy Buds4. Visithttps://sydneywithgalaxy.com/ for more information including full T&Cs.
Samsung’s Sky Portal Studio is free to experience during Vivid Sydney from 22 May to 13 June at First Fleet Park. Lights will be on from 6pm to 11pm each night.
About Vivid Sydney
Vivid Sydney, one of the world’s leading multi-artform festivals, transforms Sydney into a vibrant hub of creativity, innovation and community connection. In 2026, the festival will bring the city to life, both night and day for the first time, inspiring global audiences and driving cultural exchange. From 22 May to 13 June, the festival’s pillars of Light, Music, Minds and Food will create shared experiences, attract domestic and international visitors, and support the NSW Visitor Economy Strategy’s target of a $91 billion visitor economy by 2035. Proudly owned and managed by Destination NSW, Vivid Sydney showcases NSW’s cultural vibrancy and positions it as a global leader in artistic innovation.
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[1] Super Steady results may vary depending on editing method and/or shooting conditions.
[2] Samsung Account may be required to use certain AI Photo Assist features. Edit Suggestion is compatible with JPG, PNG. GIF and MP4 formats. Edit results may vary depending on the photography or filming condition. Images generated by the Live Effect feature will be saved in MP4 format. Editing with Generative Edit results in a resized photo up to 12MP. Editing with Portrait Studio results in a resized photo up to 9MP. A visible watermark is overlaid on the image output upon saving in order to indicate that the image is generated by AI. Accuracy of results is not guaranteed.
Here are the key takeaways from the notes on Samsung One UI 8.5 rollout:
– Official rollout start: One UI 8.5 begins rolling out on May 6 in Korea, with plans to expand to additional regions subsequently.
– Target devices: Rollout covers Galaxy S25 series, Galaxy S25 FE, Galaxy S24 series, Galaxy S24 FE, Galaxy Z Fold7, Galaxy Z Flip7, Galaxy Z Fold6, Galaxy Z Flip6, Galaxy Tab S11 series, and Galaxy Tab S10 series.
– Focus areas: The update emphasizes Galaxy AI features to enhance communication and creative experiences on Galaxy phones and tablets.
– Availability scope: Availability and timing may vary by market and model.
– Pricing and plans for Galaxy AI: Galaxy AI features are currently free of charge; there are no announced plans to charge for Galaxy AI, though third-party AI features may have different terms. Some AI features may require Samsung Account login.
– Reliability disclaimer: Samsung does not guarantee the accuracy, completeness, or reliability of AI outputs.
– Regional messaging: The original source is Samsung Newsroom Australia; rollout specifics may differ by region.
– Actionable follow-up: Monitor regional rollout schedules for deployment dates and supported models; inform stakeholders if there are any model-specific limitations or regional constraints.
If you’d like, I can convert these into a one-page briefing or a slide-ready summary.
Summary of Samsung’s One UI 8.5 Official Rollout Starts May 6
Samsung is expanding the One UI 8.5 rollout to more devices, bringing the latest Galaxy AI[1] features across the Samsung Galaxy ecosystem.[2] The update focuses on enhancing communication and creative experiences on Galaxy mobile phones and tablets, including the Galaxy S25 series, Galaxy S25 FE, Galaxy S24 series, Galaxy S24 FE, Galaxy Z Fold7 and Galaxy Z Flip7, Galaxy Z Fold6 and Galaxy Z Flip6, Galaxy Tab S11 series and Galaxy Tab S10 series.
One UI 8.5 will begin rolling out in Korea starting May 6,[3] with additional regions to follow.
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[1] Galaxy AI features are currently free of charge, with any specific plans for premium AI services to be decided in close coordination with our partners. There are currently no plans to charge for Galaxy AI features, however different terms may apply to other AI features provided by third parties. Samsung Account login may be required to use certain AI features. Samsung does not make any promises, assurances or guarantees as to the accuracy, completeness or reliability of the output provided by AI features.
[2] Features may vary depending on model and service region.
[3] Availability and timing may vary by market and model.
Here are clear, concise takeaways from the meeting notes:
– Global collaboration announced
– Samsung launched a worldwide partnership with The Devil Wears Prada 2 to promote the film using the Galaxy S26 Ultra.
– A custom spot features Helen J. Shen as Jin, demonstrating Circle to Search with Google on the S26 Ultra to handle a Miranda Priestly-style last-minute request.
– Campaign mechanics and assets
– Circle to Search with Google on Galaxy S26 Ultra is a core creative element, positioned as the “cheat code” for high-pressure moments.
– The Galaxy S26 Ultra was showcased as a Runway Cam #withGalaxy, capturing red-carpet looks in cinema-quality footage suitable for social posts.
– A YouTube spot and immersive social activations (photo-op at the premiere) are part of the rollout.
– Activation details and participants
– Red-carpet activation at The Devil Wears Prada 2 World Premiere; attendees included Helen J. Shen, Simone Ashley, Justin Theroux, Lucy Liu, Heidi Klum, Paige DeSorbo, Hannah Berner, Winnie Harlow.
– Haley Kalil (Hayley Baylee) participated in the photo experience and amplified Galaxy S26 Ultra features on social media.
– Influencer and social content
– Haley Kalil and other influencers posted about the S26 Ultra, highlighting features like Circle to Search.
– Instagram and other social content from the event are part of the engagement strategy.
– Key messaging and claims
– Circle to Search is promoted as a leading feature on the S26 Ultra, used to stay calm and manage high-stakes scenarios.
– The campaign emphasizes professional-grade, cinema-like footage with Runway Cam capabilities.
– Timeline and availability
– The Devil Wears Prada 2 world premiere occurred April 20, 2026.
– The film releases in theaters on April 30, 2026.
– Samsung Newsroom Australia coverage published April 25, 2026.
– Partnerships and disclosures
– Partners include 20th Century Studios and Google (Circle to Search).
– A detailed trademark disclaimer for Circle to Search is included, outlining usage, availability, and language support.
– Opportunities and questions (to consider)
– measure engaged reach and sentiment across the Runway Cam and Circle to Search content; track per-influencer and per-platform metrics.
– assess cross-market rollout—how the campaign will adapt to different regions beyond Australia.
– coordinate with Google for any language/territory limitations and ensure all trademark/disclaimer requirements are consistently applied.
– Suggested next steps
– Compile a post-campaign recap with key metrics (engagement, video views, hashtag usage, influencer reach).
– Plan follow-up native content or regional activations to sustain momentum around The Devil Wears Prada 2.
– Confirm cross-brand alignment (Samsung, Google, 20th Century Studios) for future collaborations and any required legal approvals.
If you’d like, I can convert these into a one-page executive slide or a brief internal memo with bullets tailored to your audience.
Summary of Samsung announces global Galaxy S26 Ultra collaboration for the release of The Devil Wears Prada 2 in theaters
NEW YORK, NEW YORK – APRIL 20: (L-R) Meryl Streep, Emily Blunt, Stanley Tucci and Anne Hathaway attend the world premiere of The Devil Wears Prada 2 at Lincoln Center in New York, New York on April 20, 2026. (Photo by Jamie McCarthy/Getty Images for 20th Century Studios)
Today Samsung launched a global collaboration to celebrate the upcoming theatrical release of 20th Century Studios’ The Devil Wears Prada 2, with a custom spot that features Helen J. Shen as her character ‘Jin’, flawlessly fixing a last-minute Miranda Priestly request using Circle to Search with Google on the new Galaxy S26 Ultra.
As part of the global team-up, the Galaxy S26 Ultra shined during its red-carpet moment at The Devil Wears Prada 2 World Premiere. In an activation that would leave even Miranda Priestly proud, Galaxy S26 Ultra was used to capture the stunning red carpet looks of attendees, making it the first-ever Runway Cam #withGalaxy that delivered jaw dropping professional-grade footage with a cinematic, social post-ready feel.
Stars like Helen J. Shen, Simone Ashley, Justin Theroux, Lucy Liu, Heidi Klum, Paige DeSorbo, Hannah Berner, and Winnie Harlow posed for the S26 Ultra photo-op to capture their memorable looks.
S26 Ultra user and influencer Haley Kalil (@hayleebaylee) participated in the photo experience.
“I’m a huge fan of The Devil Wears Prada and as a Team Galaxy member, I just love my Galaxy S26 Ultra,” said Haley. “Seeing those worlds collide here posed for the S26 Ultra photo-op to capture their memorable looks.
S26 Ultra user and influencer Haley Kalil (@hayleebaylee) participated in the photo experience.
“I’m a huge fan of The Devil Wears Prada and as a Team Galaxy member, I just love my Galaxy S26 Ultra,” said Haley. “Seeing those worlds collide here on the red carpet, and sharing all my favorite Galaxy S26 series features with fans has just been the best experience.”
NEW YORK, NEW YORK – APRIL 20: Haley Kalil attends the world premiere of The Devil Wears Prada 2 at Lincoln Center in New York, New York on April 20, 2026. (Photo by Jamie McCarthy/Getty Images for 20th Century Studios )
Haley also took to social media to showcase how she used her Galaxy S26 Ultra features such as Circle to Search with Google to get ready for the premiere.
Circle to Search with Google on Galaxy S26 Ultra is Runway ready[1]
Samsung and Google partnered on a series of creative spots set in The Devil Wears Prada 2 universe to shine a light on how technology – like Circle to Search with Google on S26 Ultra – is the cheat code for staying calm in high-stakes situations.
Want to see if the Galaxy S26 series is the right fit for you? Visit Samsung.com and get ready for The Devil Wears Prada 2, in theatres April 30.
About The Devil Wears Prada 2
Twenty years after making their iconic turns as Miranda, Andy, Emily and Nigel—Meryl Streep, Anne Hathaway, Emily Blunt and Stanley Tucci return to the fashionable streets of New York City and the sleek offices of Runway Magazine in 20th Century Studios’ The Devil Wears Prada 2, the eagerly awaited sequel to the 2006 phenomenon that defined a generation. The film is directed by David Frankel, written by Aline Brosh McKenna, produced by Wendy Finerman, and executive produced by Michael Bederman, Karen Rosenfelt and Aline Brosh McKenna.
[1] Circle to Search is a trademark of Google LLC. Requires internet connection. Mobile data fees may apply. Circle to Search feature must be enabled. May not work on all visual or audio elements. Users may need to update Android or Google app to the latest version. Results may vary depending on visual or audio matches. Accuracy of results is not guaranteed. Works on compatible apps and surfaces, and with ambient music only. Will not identify music coming through headphones or if phone volume is off. Google SafeSearch filter applies. Not available on apps that prohibit screen capturing. Please refer to the following webpage to find Google’s Circle to Search supported languages: https://ift.tt/b1n8ImF
Here are clear takeaways from the Samsung Newsroom article about Audio Eraser on the Galaxy S26 series.
What’s new
– Real-time audio control: Audio Eraser now supports live sound separation and optimization for content streamed across OTT platforms and social media, not just edited/local content.
– AI-driven: An AI sound engine with advanced sound separation enables instant adjustments to voices, music, and background noise as content plays.
– Real-time focus: Moves beyond post-production edits to on-the-fly audio management for a more immersive listening experience.
How it works and how to use
– Access: While a video is playing, swipe down from the top-right to open Quick panel and tap the Audio Eraser icon to start filtering.
– Controls:
– Strength: Adjust noise reduction strength.
– Voice Focus: Emphasize dialogue for clearer speech.
– Scope: Works across various streaming platforms and content you’re watching, not limited to saved content.
– UI cues: The feature is shown with a dedicated control panel (Strength and Voice Focus) in the Quick panel.
What it enables
– Real-time tailoring of sound to your environment and preference, across any content, for a clearer listening experience.
– Can be used for both personal viewing experiences and content consumption on streaming/ social apps.
Availability
– Galaxy S26 series (S26, S26+, S26 Ultra).
Limitations and caveats
– Results vary by device model and OS version; not guaranteed to work identically on every device or video.
– Audio detection may depend on the source material; certain sounds may not be detectable at all times.
– Samsung Account login may be required for certain features.
– Actual accuracy of sound detection and enhancements may vary based on audio source and video conditions.
Implications for users and products
– User experience shift: From “edit after the fact” to “adjust in real time” for enhanced hearing in noisy environments.
– Broad applicability: Useful for any content you’re watching, including OTT and social media streams.
– Potential marketing angle: Emphasize real-time control, personalized listening, and noise reduction across all content.
Recommended next steps (internal)
– Communications: Prepare FAQ and quick-start guide for customers highlighting feature access, controls, and limitations.
– Marketing: Update product messaging to reflect real-time audio management; consider a short tutorial video and before/after use cases.
– Support readiness: Anticipate questions about compatibility across apps and OS versions; assemble troubleshooting tips.
– Feedback loop: Gather user feedback from early adopters to gauge real-world effectiveness and any edge cases.
– Rollout planning: Confirm deployment timelines across all S26 models and supported OS versions.
If you’d like, I can turn these into a condensed one-page briefing for executives or draft a customer-facing FAQ.
Summary of Faster, Real-Time : Enhanced ‘Audio Eraser’ With the Galaxy S26 Series
Audio Eraser[1] on Galaxy devices reduces unnecessary noise in videos and amplifies desired sounds, enabling a more immersive viewing experience. First introduced for editing saved content on the Galaxy S25 series, the feature has evolved significantly over the generations. Audio Eraser expanded to support playback adjustments within native apps — such as Gallery and Voice Recorder — on Galaxy Z Fold7 and Z Flip7.
Now, with the Galaxy S26 series,[2] it has reached new heights by supporting real-time audio control on content streamed across various platforms. In this article, we’ll dive deeper into these advancements.
From Fix it Later to Filter it Now
Starting with the Galaxy S26 series, Audio Eraser has evolved into a live audio experience. It enables real-time sound separation and optimisation across voices, music and background noise, not only for recorded content but also for over-the-top (OTT) or social media content you are watching. This advancement shifts the focus from post-recording edits to real-time audio management.
By integrating an AI sound engine with advanced sound separation technology, the Galaxy S26 series allows you to instantly adjust and control sound as it occurs. This ensures a clear, immersive listening experience across various streaming platforms by effectively neutralising distracting background noise.
The video below shows how the Galaxy S26 series keeps the sounds you want to hear clear, even in noisy environments.
▲Comparison of interview audio before and after using Audio Eraser on the Galaxy S26 series.
Seamless Access, Total Control
You can easily adjust noise and reduce distractions directly from the Quick panel without needing to rewind or replay content. While the video is playing, simply swipe down from the top right of the screen and tap the Audio Eraser icon to start filtering the sound right away.
Once activated, the feature offers advanced controls for a more professional touch. You can adjust the “Strength” slider to fine-tune noise reduction and enable “Voice Focus” to hear clear dialogue in the video.
With the Galaxy S26 series, you can enjoy tailored sound quality in real-time, regardless of the content you’re watching.
▲ Access Audio Eraser via the Quick panel on the Galaxy S26 series, with controls to adjust “Strength” and enable “Voice focus.”[3]
Audio Eraser is no longer limited to reducing noise. It now allows you to easily design your sound in real time. Enjoy the more personalised and comfortable listening experience with the Galaxy S26 series.
[1] Audio Eraser supports adjusting noise from media playing through the Quick panel for select apps on the Galaxy S26 series. The level of support depends on the model and OS version. Results may vary by video depending on how sounds are present. Samsung Account login is required. Certain types of sound, such as voices, music and noise, can be detected. Actual sound detection may vary depending on the audio source and video conditions. Accuracy of results is not guaranteed.
[2] The Galaxy S26 series includes Galaxy S26, S26+ and S26 Ultra.
[3] Image simulated for illustrative purposes. Actual UX/UI and sequence may be different.
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