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Apple iOs

❤ Facebook tells businesses it has no choice but to comply with upcoming App Tracking Transparency feature in iOS 14

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Facebook continues to panic about upcoming privacy changes in iOS 14. The company has sent a new email to businesses today informing them that it has no choice but to comply with the iOS 14 App Tracking Transparency feature. Otherwise, Apple could remove Facebook from the App Store completely.

As first reported by iMore, Facebook has sent another round of emails to businesses informing them that while it disagrees with Apple’s planned changes, it has no choice but to follow them. Facebook says that the App Tracking Transparency feature, which requires apps to obtain consent from users before tracking them across other websites and apps, will have “hard-hitting implications across targeting, optimization, and measuring campaign effectiveness.”

The company also says that it believes “personalized ads and user privacy can coexist,” which is also a claim Apple has made. The two companies clearly have different versions of what constitutes “user privacy,” though.

Apple’s requirement that all apps in the App Store show a prompt to iOS 14 users in accordance with their AppTrackingTransparency framework will have hard-hitting implications across targeting, optimization, and measuring campaign effectiveness for businesses that advertise on mobile devices and across the web. Apple’s changes will benefit them, while hurting the industry and the ability for businesses of all sizes to market themselves efficiently and grow through personalized advertising. We believe that personalized ads and user privacy can coexist.

Also in the email, Facebook tells businesses that it has “no choice” but to show the prompt seen at the top of this story. Otherwise, Facebook tells businesses that it believes Apple could block Facebook and its other apps from the App Store completely.

Facebook told businesses that whilst it disagrees with Apple’s solution, it has ‘no choice’ but to show the opt-in prompt and to continue using Apple’s device identifier for advertising. The company states that it believes Apple could block Facebook and its other apps from the App Store if it doesn’t comply, bringing ‘further harm to the businesses and users that rely on our services.’

Finally, Facebook says that if users do opt out of tracking, there could be a reduction in “ad effectiveness and limitations on measurements.”

This is not the first time Facebook has warned businesses about the potential impact of the new iOS 14 App Tracking Transparency feature. Last month, Facebook was warning users about the impacts on marketing efforts. Facebook also took out a full-page ad in US newspapers to slam Apple’s changes.

The ads claim that Facebook is standing up to the iPhone maker on behalf of small businesses …

Facebook has published a blog post with more details. It also says it will back Epic Games in its ongoing legal battle over the App Store.

Bloomberg reports, and The Verge got a copy of the ad, above.

Facebook Inc. attacked Apple Inc. in a series of full-page newspaper ads Wednesday, claiming the iPhone maker’s anticipated mobile software changes around data gathering and targeted advertising are bad for small businesses.

The ads, slated to run in the New York Times, Wall Street Journal and Washington Post, carry the headline “We’re standing up to Apple for small businesses everywhere.” They home in on upcoming changes to Apple’s iOS 14 operating system that will curb the ability of companies like Facebook to gather data about mobile users and ply them with advertising.

The attack relates to the fact that iOS will next year force apps to ask for permission if they want to use ad-tracking. It’s expected that most users will refuse, which will mean apps won’t be able to easily offer personalized ads. Ads reflecting user interests earn more money for app developers than generic ads.

The change will significantly impact Facebook, as the ads it carries in the app will be worth less. The social network claims, however, that it doesn’t have its own interests in mind: it is instead standing up for small businesses.

The ad reads:

We’re standing up to Apple for small businesses everywhere

At Facebook, small business is at the core of our business. More than 10 million businesses use our advertising tools each month to find new customers, hire employees and engage with their communities.

Many in the small business community have shared concerns about Apple’s forced software update, which will limit businesses’ ability to run personalized ads and reach their customers effectively.

Forty-four percent of small to medium businesses started or increased their usage of personalized ads on social media during the pandemic, according to a new Deloitte study. Without personalized ads, Facebook data shows that the average small business advertiser stands to see a cut of over 60% in their sales for every dollar they spend.

While limiting how personalized ads can be used does impact larger companies like us, these changes will be devastating to small businesses, adding to the many challenges they face right now.

Small businesses deserve to be heard. We hear your concerns, and we stand with you. Join us at fb.com/SpeakUpForSmall

This is an unconvincing tack the company has taken before. Back in October, CEO Mark Zuckerberg made the claim while warning investors of the likely hit to its own ad revenues.

Facebook CEO Mark Zuckerberg took aim at Apple on Thursday over its plans to limit advertisers’ ability to track iPhone users, suggesting the proposed changes could hurt small businesses and, by extention, the broader economy.

During Facebook’s quarterly earnings call, Zuckerberg told investors that “actions planned by platform companies like Apple could have a meaningful negative effect on small businesses and economic recovery in 2021 and beyond” […]

Zuckerberg argued that “personalized advertising is helping small businesses find customers, grow their businesses and create jobs,” and that measures to limit targeted ads, such as those by Apple and lawmakers in the European Union, would hurt those businesses’ ability to reach customers.

It follows the company yesterday taking a swipe at Apple in a statement to Reuters about planned European legislation known as the Digital Markets Act (DMA), which would force Apple to offer a more level playing field between its own apps and third-party ones.

“We hope the DMA will also set boundaries for Apple,” a Facebook spokesman said. “Apple controls an entire ecosystem from device to app store and apps, and uses this power to harm developers and consumers, as well as large platforms like Facebook,” he said.

Some are suggesting that Facebook is trying to divert attention from its continuing privacy woes over its spyware app pitched as a free VPN service. Reuters reports that Australia plans to fine Facebook over the app.

Sources close to Apple tell us the company is not opposed to ad-tracking, but simply wants it to be transparent to users.

 

 

 

 

 

The App Tracking Transparency feature will roll out sometime in early 2021. Apple had originally hoped to launch it with iOS 14 in September, but it ended up delaying the feature to give developers more time to prepare.

a coalition of eight civil and human rights organizations penned an open letter to Apple CEO Tim Cook regarding the company’s decision to delay the release of the new App Tracking Transparency feature in iOS 14.

Apple has now responded to that letter, doubling down on its privacy practices and offering more color on the decision to delay the App Tracking Transparency feature in the first place.

In a letter sent to the Ranking Digital Rights organization, Apple’s Jane Horvath, senior director of global privacy, reiterated that the company believes that “privacy is a fundamental human right.” Horvath explains that Apple delayed the App Tracking Transparency (ATT) feature in an effort to give developers more time to prepare for the changes.

The letter also confirms that the App Tracking Transparency feature, which is designed to allow users to disable tracking between different applications, is still coming next year. Once in effect, developers will also be required to ask for permission before tracking a user across apps or websites.

“We delayed the release of ATT to early next year to give developers the time they indicated they needed to properly update their systems and data practices, but we remain fully committed to ATT and to our expansive approach to privacy protections. We developed ATT for a single reason: because we share your concerns about users being tracked without their consent and the bundling and reselling of data by advertising networks and data brokers.”

Horvath goes on to emphasize that App Tracking Transparency features don’t prevent advertising, but rather encourages advertising that respects privacy:

“Advertising that respects privacy is not only possible, it was the standard until the growth of the Internet. Some companies that would prefer ATT is never implemented have said that this policy uniquely burdens small businesses by restricting advertising options, but in fact, the current data arms race primarily benefits big businesses with big data sets. Privacy-focused ad networks were the universal standard in advertising before the practice of unfettered data collection began over the last decade or so. Our hope is that increasing user demands for privacy and security, as well as changes like ATT, will make these privacy-forward advertising standards robust once more.”

Furthermore, Horvath has sharp criticism for Facebook, saying that the social network has “made clear” that its intent is to “collect as much data as possible” on its users:

“By contrast, Facebook and others have a very different approach to targeting. Not only do they allow the grouping of users into smaller segments, they use detailed data about online browsing activity to target ads. Facebook executives have made clear their intent is to collect as much data as possible across both first and third party products to develop and monetize detailed profiles of their users, and this disregard for user privacy continues to expand to include more of their products.”

On the flip side, Facebook has criticized the App Tracking Transparency feature and said it could cause ad revenue to drop as much as 40%. Facebook has reportedly met with advertising partners to discuss the impact the change will have on advertising when users have the ability to easily opt-out of cross-platform tracking.

Apple emphasizes again today that advertising that protects user privacy is possible. For example, Apple gives users the ability to disable ad personalization based on first-party data in the Settings app. For users with Personalized Ads enabled, Apple groups together users with similar characteristics, which ensures that a campaign can’t identify a given user.

Once available in 2021, the App Tracking Transparency feature will be accessible by opening the Settings app, then looking for the Privacy menu, and looking for the Tracking section. Apple also says that its new “nutrition labels” for app privacy will be required in the App Store starting on December 8.

You can read the full letter below.

More

❤ Apple stops signing iOS 14.2 and iOS 14.2.1, blocking downgrades from iOS 14.3

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Following the release of iOS 14.3 last month, Apple today stopped signing both iOS 14.2 and iOS 14.2.1 — which was only available for iPhone 12 models. That means users who have updated their devices to iOS 14.3 can no longer downgrade to iOS 14.2.

Among all the changes of iOS 14.3, the most notable one is the addition of the ProRAW photo format for the iPhone 12 Pro and iPhone 12 Pro Max. Apple announced the ProRAW feature for the new iPhones during its October event last year, but the feature was only released to users months later.

As for iOS 14.2, the updates brought new emojis, more wallpapers, and support for the HomePod Intercom feature. iOS 14.2.1 arrived a few days later with specific bug fixes for iPhone 12 models.

Reverting to older iOS builds is common for those with jailbroken devices. Restoring an iPhone or iPad to a previous version of iOS can sometimes be helpful for users who experience significant bugs after upgrading to the latest version of iOS.

If you have experienced any serious issues with iOS 14.3, unfortunately you’ll now have to wait until a future update is available rather than downgrading to iOS 14.2. The only possible downgrade for now is from the recently released iOS 14.4 beta to iOS 14.3.

❤ 7 Best Evernote alternatives for taking notes on Android and iOS

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When it came to note-taking apps on mobile, Evernote was one of the earlier entrants. They helped popularize the idea behind the ability to sync your notes and also collaborate with other people on the same note in real-time, but this does not necessarily mean that the app is for everyone.

Some of you might have different needs and maybe you’re seeking an alternative to Evernote. If you are, you’ve come to the right place because here are some worthy Evernote alternatives that you can check out for Android and iOS.

 

Notion

 

 

 

 

Notion might not necessarily be an app that you have heard of, but it doesn’t detract from the app’s value and potential. In addition to being a decent note-taking app, Notion pulls double and triple duty by being an app that can help manage your workflow through Kanban-styled boards, timeline views, and more.

 

 

 

 

 

OneNote

 

 

 

 

OneNote is an app developed by Microsoft that’s designed to be a note-taking app. It is a pretty straightforward app and comes with some features that Evernote users might actually be familiar with, but that’s a good thing. It can also sync over Microsoft’s OneDrive cloud service, so if you have an account, it can back it up to the cloud quickly and easily and you’ll be able to access it from other devices like a computer.

 

 

 

 

 

Google Keep

 

 

 

 

If you don’t need a full-fledged word processor like Google Docs and want something small and simple to jot down your notes, it would be remiss of us if we did not include Google Keep on this list. Given that this is a Google product, it quite easily integrates across Google’s other services, so if you’re tied into the Google ecosystem, this is a no-brainer.

 

 

 

 

 

Dropbox Paper

 

 

 

 

Dropbox made a name for themselves as being a cloud storage service, but the company has been slowly expanding on its offerings and Paper is one of them. If you’re someone who uses Dropbox quite a bit, then using Paper would make a lot of sense as not only does it allow users to take down notes, but they can also sync it and collaborate with other users.

 

 

 

 

 

Simplenote

 

 

 

 

Simplenote, as the name implies, is a very simple and straightforward note-taking application. If you’re just looking for something that takes down notes well and can sync across a multitude of platforms (it’s also available on Linux), then Simplenote is a great alternative to Evernote.

 

 

 

 

 

Notejoy

 

 

 

 

These days as we work from home, being able to collaborate digitally and virtually is slowly becoming a necessity, and Notejoy excels in that regard. Users can quickly make changes to their notes and documents that can then be synced with other users in the team. There is also the ability to include reactions, threaded discussions, note views, and more.

 

 

 

 

 

Todoist

 

 

 

 

If you’re looking to take your note-taking and productivity to the next level, there’s a good chance that you might have heard of the Todoist app. This is not only a note-taking app, but a planner, project manager, and reminder app all in one. You can use it to track your goals for your current projects, collaborate with other users, and it also integrates with other apps and services like Gmail, Slack, and more.

 

 

 

 

 

 

❤ Google Docs, Sheets, and Slides for iOS add Microsoft Office editing

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The purpose of the new functionality is to allow Google users to edit Microsoft Office files in a familiar interface (AP)

 

 

Following the web last year and Android in September, Google Docs, Sheets, and Slides for iOS can now edit Office files.

This capability is pitched as bringing the “collaborative and assistive features of Google Workspace to your Microsoft Office files” in a familiar interface. For example, an organization might still receive Word documents from clients and other sources, but otherwise use Google’s productivity tools for all internal work. In coming to mobile, users don’t need to download another app. Three key aspects are touted :

  • Allows you to edit, comment, and collaborate on Microsoft Office files using Google Docs’, Sheets’, and Slides’ powerful real-time collaboration tools.
  • Improves sharing options, improves sharing controls, and reduces the need to download and email file attachments.
  • Streamlines workflows by reducing the need to convert file types.

This editing functionality replaces the previous Office Compatibility Mode (Quickoffice), which only had basic features. The following Microsoft file types are supported:

  • Word: .doc, .docx, .dot
  • Excel: .xls, .xlsx, .xlsm (macro enabled Excel files), .xlt
  • Powerpoint: .ppt, .pptx, .pps, .pot

The ability to edit Office documents in Google Docs, Sheets, and Slides for iOS is already rolled out today on both personal and enterprise accounts:

Google Workspace Essentials, Business Starter, Business Standard, Business Plus, Enterprise Essentials, Enterprise Standard, and Enterprise Plus as well as G Suite Basic, Business, Education, Enterprise for Education, and Nonprofits customers

 

 

❤ Apple launches iPhone 12 Studio with customizable MagSafe accessories

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Apple on Saturday launched a new iPhone 12 Studio website. This allows users to customize their favourite iPhone 12 device with MagSafe accessories. These customizations include Apple’s MagSafe cases and MagSafe Wallets for iPhone 12 series. This gives an opportunity for customers to preview their combination before heading to an Apple Store to pick them up.

MagSafe uses a series of magnets to attach stackable “modules” over each other. These include the MagSafe wireless charger, MagSafe Silicone Cases, MagSafe Clear case, and the MagSafe Wallet. Third parties like Belkin have already followed suit with their new MagSafe accessories.

 

 

 

 

 

 

This website comes live after the Twitter Hashflag “#iPhone12studio” went live a few hours prior. This website is, however, available for mobile and tablets devices only at the time of writing. Alongside this new website, Apple has also personalized combinations by adding user’s name with their desired combination. This can be saved as an image and shared with other users.

Here is how you can make your own combination

  1. Go to https://experience.apple/iphone/
  2. Click on “Get started”
  3. Choose the device you want to customize
  4. Click on design and choose from a range of colors, cases, and wallets for your desired iPhone.
  5. Add your name or skip
  6. Choose a view, download and share with the world!

These seemingly infinite combinations make it even more fun to try out. However, popular speculation suggests Apple will start shipping iPhone cases and wallets with iPhones. This is believed to be adopted from Apple Watch’s customizable approach.

Gone are the days when Apple limited its official options to just two or three colors. This year, in fact, almost has an overwhelming number of choices offered to iPhone buyers. There are four base models to choose from, not counting their different configurations, and a variety of MagSafe cases and wallets to spruce up the iPhone. In order to minimize the time you have to spend online or in stores trying to figure out what combination will fit your style, Apple has launched a new mobile site that will let you mix and match all of those and even show off your masterpiece to the world.

This isn’t the first time Apple created an online tool to help customers decide what color combination they want for their next purchase. The Apple Watch Studio last year let people virtually try out different combinations of straps, something a bit more fitting for a stylish wearable. Now the iPhone 12 Studio is offering the same chance so you won’t have to imagine what particular color combinations will look like.

The website starts off by asking you to choose between one of the four iPhone 12 models. You can then pick one of the different colors available for each model, a color for a MagSafe case, and a color for a MagSafe wallet. The latter two are optional, of course, but what would be the point of not picking one using this tool.

One interesting aspect of this tool is that it lets you download the finished combination in a format that is perfect for sharing on social media. In fact, the resulting image includes the #iPhone12Studio hashtag, encouraging people to share their creations with the world.

 

 

 

 

Unlike the Apple Watch Studio counterpart, however, the site doesn’t take you to an Apple Store page with that particular combination set, probably since the iPhone 12 is still marked as being on pre-order. If you do want to try out the iPhone 12 Studio, you’ll have to do it on a mobile browser, where on an iPhone, iPad, or any other mobile device, or set your desktop browser’s user agent to a mobile version.

 

 

 

 

MagSafe accessories make it easier than ever to personalize your iPhone 12 or iPhone 12 Pro with a unique style. A new interactive tool gives you the opportunity to mix and match colors, cases, wallets, and sleeves before you buy.

Thanks to the stackable, easy-to-attach design of MagSafe accessories, virtually limitless combinations of colors and styles can be created. Apple offers silicone and clear cases as well as leather cases, wallets, and sleeves with the technology built in.

At Apple Stores, Apple has created new interactive displays to help customers experience MagSafe technology and try an assortment of colors and styles. With some Apple Stores closed and others offering Express service or brief appointments only, there’s not always an opportunity to try before you buy. Inspired by Apple Watch Studio, I’ve created an interactive online tool to help you pick your favorite style.

❤ Apple confirms outages affecting multiple iCloud services

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A variety of Apple’s iCloud services are experiencing outages this morning, including Calendar, Contacts, iCloud Drive, and more. Apple has confirmed the outages on its System status webpage.

According to Apple, the issues are affecting the following services and that the outages started at approximately 9 am ET this morning:

  • Find My
  • iCloud Account & Sign In
  • iCloud Backup
  • iCloud Bookmarks & Tabs
  • iCloud Calendar
  • iCloud Contacts
  • iCloud Drive
  • iCloud Keychain
  • iCloud Mail
  • iCloud Storage Upgrades
  • Photos
  • Screen Time

For each one, Apple says that “some users are affected and may be experiencing a problem with this service.” For the Find My outage specifically, Apple says:

Users may be unable to find the location of people or devices, list registered devices, play a sound on their device, remotely wipe a device, or put the device in lost mode.

Apple says the issues are ongoing and it does not offer a timetable for when the problems will be resolved. You can check on the status of Apple services on the Apple System Status webpage right here. Apple will update the status page once the outages have been resolved.

❤ Apple HomePod 14.1 software adds HomePod mini, Intercom support

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After nearly two years of no major movement in its smart speaker product line, which itself came years late to the market, Apple has finally announced a half-successor to the HomePod. The HomePod mini isn’t due to ship until next month but isn’t stopping Apple from pushing out a new version of its HomePod software that prepares for its arrival. Software version 14.1, however, which lines up with iOS 14.1 and iPadOS 14.1, isn’t just about the mini speaker but also introduces features that make all HomePods, and Siri, smarter.

With a $99 price tag, the HomePod mini aims squarely at the Amazon Echo Dot and Google Nest Mini markets, leaving people fewer excuses not to sink their teeth into Apple’s smart home ecosystem. Of course, this small smart speaker makes more sense if you’re already hooked into Apple’s world anyway or if you find its features just as or even more helpful than the competition.

The HomePod’s features haven’t exactly been at the top of the list when it comes to smart speakers but that list has been consistently growing while, some will argue, respect users’ privacy the way only Apple knows how. With Software version 14.1, for example, HomePod owners and future HomePod mini owners will be able to use a set of speakers as an intercom system throughout the house. You’ll also be able to finally select your preferred music to wake up to in the alarm settings.

Siri is also getting an update in this iteration, like being able to stop alarms and timers across all HomePods in the same network. Web searches can now be started on a HomePad then sent to an iPhone to make a more seamless and convenient transition.

As with previous HomePod software updates, the firmware is automatically installed on the speaker without requiring user intervention. It can also be triggered manually from the iOS app, of course, if you’re are that excited for a smarter and more useful smart speaker.

Alongside iOS and iPadOS 14.1, Apple today released new 14.1 software for the HomePod, which includes a number of new updates such as support for the Intercom feature that allows you to speak to anyone in the home on iPhone, iPad, ‌HomePod‌, and more.

The update also introduces support for the HomePod mini that’s launching in November and it adds new Siri features. ‌Siri‌ is able to stop alarms, timers, and media across ‌HomePod‌ speakers, and web search requests from ‌HomePod‌ can be sent from ‌HomePod‌ to the ‌iPhone‌.

There’s also an option to add music to alarms to wake up to a favorite song or playlist from Apple Music, and there are multiple reliability improvements.

Software version 14.1 includes support for ‌HomePod mini‌ and new ‌Siri‌ and Intercom features. This update also includes bug fixes and improvements.

‌HomePod mini‌
– Setup and automatically transfer your Apple ID, ‌Apple Music‌, ‌Siri‌ and Wi-Fi settings to ‌HomePod mini‌

‌Siri‌
– ‌Siri‌ suggestions appear in Maps when you ask ‌HomePod‌ for information about a location
– Web search requests to ‌HomePod‌ can be sent from ‌HomePod‌ to your ‌iPhone‌
– ‌Siri‌ can now stop alarms, timers, and media across ‌HomePod‌ speakers
– Voice recognition support for Podcasts for multiple users in the home

Intercom
– Ask ‌HomePod‌ to make announcements to other ‌HomePod‌ speakers throughout your home
– Intercom to all ‌HomePod‌ speakers
– Intercom to a ‌HomePod‌ in a specific room or zone

Other improvements and fixes
– Add music to your alarms and wake up to your personal song, playlist, or radio station from ‌Apple Music‌
– Fixes an issue where stereo pairs can sometimes play out of sync
– Improves reliability when using ‌Siri‌ to control multiple speakers
– Optimizes ‌Siri‌ performance

‌‌HomePod‌‌‌ software is installed automatically on the ‌‌‌HomePod‌‌‌

 

❤ ‘Clear Spaces’ app brings transparent widgets to your iOS 14 home screen

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Apple’s iOS 14 home screen widgets have been a huge hit going beyond the tech community and making their way into the mainstream. We’ve seen some awesome options like Widgetsmith and Pastel to make custom widgets, and Clear Spaces is another handy app to create a customized home screen layout with transparent iPhone widgets.

Using stock or custom widgets is a great way to create a personalized iPhone home screen, but you’re typically still locked into filling up the entire screen with apps or widgets.

There have been some solutions to create invisible app icons to color-match your home screen, making them blend in but taking up an app space to allow for custom layouts (without jailbreaking). But one of the limitations has been that for the best results, you need to use a solid, or mostly solid wallpaper.

Enter Clear Spaces for iPhone, an app that allows you to create custom transparent widgets that work with any wallpaper background. For now, options are 2×2 or 2×4 (small and medium) widgets. Another app that you can pair with Clear Spaces if you want even more options is Transparent App Icons. As the name implies, you can create individual transparent apps.

Back to Clear Spaces, it works by taking a screenshot of your wallpaper, placing the widget based on the wallpaper, and then selecting what part of the screenshot the transparent widget should mirror.

The developers behind the app Marko Crnkovic and Aurther Nadeem (WWDC scholarship winners) are also working on an option to remove the “Clear Spaces” text under the widgets in a beta version.

Clear Spaces is available from the App Store as a $1.99 one-time purchase.

 

How to make transparent iPhone widgets

 

As shown in the screenshot above, you can even use the Clear Spaces transparent iPhone widgets to make custom home screen layouts compatible with complex wallpapers.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

After opening the app, you can tap the info button at the bottom for full instructions but what you’ll want to do is grab some screenshots of your blank wallpaper.

  • Head to your home screen, tap and hold to enter jiggle mode
  • Swipe from right to left to the end of your app pages to see the blank one, grab a screen shot (one for dark mode and light mode)
  • Open up Clear Spaces, tap the plus image above “No Image Set” and pick your wallpaper screenshots
  • Now you can head back to your home screen, enter jiggle mode again, tap the plus in the top left corner, look for Clear Spaces to add your new transparent widgets
  • Once you have it placed on your home screen, long-press on it > Edit Widget to select the position so, or also opt for date/time, both, or none

Here’s how it looks to customize Clear Spaces widgets:

 

 

 

 

 

 

❤ How-to: force restart iPhone 12, enter recovery mode, DFU mode, and more

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Outside of the iPhone SE, every iPhone that Apple sells today features an “edge-to-edge” display devoid of a physical Home button. If you’re upgrading from a device with a Home button, this refresher course can help you learn how to force restart your iPhone 12, enter recovery mode, DFU mode, etc. Watch our hands-on video tutorial inside for the details.

Getting started

This tutorial will work for all new iPhone 12 releases, including the iPhone 12 Pro, and the forthcoming iPhone 12 mini and iPhone 12 Pro Max. Henceforth, when using the term iPhone 12, I’m referring to all iPhone 12 models.

You’ll need to familiarize yourself with the buttons on your iPhone in order to perform any of the following functions. There are two Volume buttons on the left-hand side of the iPhone, along with a Side button on the opposite side.

Since modern iPhone hardware lacks the Home button, the Side button, along with the volume buttons, play instrumental roles when it comes to force resetting, entering recovery mode, DFU mode, etc.

 

 

iPhone 12 Volume buttons and Side button

 

 

 

 

 

How to turn off iPhone 12

Powering down the iPhone 12 can be accomplished via a couple of methods. The easiest way to power down the iPhone 12 is to hold the Side button along with one of the volume buttons until the slide to power off slider appears at the top of the screen. From there, just slide to power off your iPhone.

You can also go to Settings → General, scroll down to the bottom of the page, and tap the Shut Down button. This will cause the slide to power off slider to appear at the top of the screen.

How to turn on iPhone 12

To power your iPhone 12 back up, press and hold the Side button until the Apple logo appears on screen. If this doesn’t work, your iPhone may need to be charged. If your iPhone has a black screen and the Side button doesn’t function, it could be because your iPhone 12 is in DFU mode. See the tutorial for exiting DFU mode below.

How to force restart iPhone 12

To force restart iPhone 12, perform the following in quick succession:

Step 1: Press Volume up and release.

Step 2: Press Volume down and release.

Step 3: Press and hold the Side button until you see a black screen.

Your iPhone 12 will restart and automatically boot back to the Lock screen.

 

 

 

 

How to put iPhone 12 into recovery mode

Step 1: Connect your iPhone to your computer with a Lightning to USB cable. If this is your first time connecting your iPhone to this computer, you’ll need to tap the Trust button that appears on the Trust This Computer dialogue that appears. You’ll then have to enter your passcode on your iPhone to confirm the pairing.

 

 

 

 

 

 

Next, perform the following steps in quick succession:

Step 2: Press Volume up and release.

Step 3: Press Volume down and release.

Step 4: Press and continue holding the Side button until you see the connect to computer dialogue on screen.

 

 

 

 

 

 

 

 

Step 6: Release the Side button and continue holding the Volume down button for an additional 10 seconds.

When you successfully enter DFU mode, your iPhone should remain on a black screen. If you see the Apple logo appear, then something went wrong and you’ll need to try again.

 

 

 

 

 

 

If you’re connected to a Mac, the Finder should acknowledge that you’ve entered recovery mode. Instead of having the option to Update iOS, you should only see the Restore option, which is another indication that you’ve successfully entered DFU mode.

How to exit DFU mode on iPhone 12

Exiting DFU mode is a little more involved than exiting regular recovery mode:

Step 1: Press Volume up and release.

Step 2: Press Volume down and release.

Step 3: Press and continue holding the Side button until you see the Apple logo appear. Your iPhone should boot back to the Lock screen.

How to disable Face ID temporarily on iPhone 12

To temporarily disable FaceID on iPhone 12, press and hold either of the Volume buttons along with the Side button until the slide to power off slider appears. Tap the ‘X’ button at the bottom of the screen to go back to the Lock screen, and you’ll see a message that says Your passcode is required to enable Face ID. Once your enter your device passcode, Face ID will be automatically reactivated.

 

 

 

 

How to use Emergency SOS on iPhone 12

Warning: activating Emergency SOS will contact emergency authorities. Please only use this feature in case of a real emergency.

 

 

 

 

 

 

There are three ways to invoke Emergency SOS on iPhone 12:

  • Press and hold one of the Volume buttons along with the Side button and keep holding each button to trigger Emergency SOS.
  • Press and hold one of the Volume buttons along with the Side button until the slide to power off slider appears. Use the Emergency SOS slider to activate Emergency SOS.
  • Go to Settings → Emergency SOS, and enable the Call with Side Button switch. This will allow you to invoke Emergency SOS by pressing the Side button 5 times in quick succession.

If you’re upgrading from an iPhone with a Home button, such as the iPhone 7 or iPhone 8, or even the second-generation iPhone SE, then the methods for performing all of the aforementioned functions is quite a bit different than what you may be used to.

Although you may not ever need to use recovery mode, and using DFU mode is even more unlikely, everyone should be familiar with how to force restart their iPhone. Force-restarting is handy for those occasional instances when your iPhone becomes extremely bogged down or outright unresponsive. If you only take one tip from this tutorial, it should definitely be how to force restart.

❤ Apple offers customers new ways to shop for the all-new iPhone 12, iPhone 12 Pro, and iPad Air

Galaxy Expert , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Apple’s best-ever lineup of iPhone and iPad is available October 23.

 

 

Best-ever lineup of iPhone and iPad will be available October 23 through redesigned virtual and in-person experiences

When iPhone 12, iPhone 12 Pro, and iPad Air are available Friday, October 23, customers can get their all-new products directly from Apple through tailored purchase experiences offered online, by phone, or in store. From a chat session with a Specialist that starts online and finishes with contactless delivery, to visiting select Apple Store locations for a one-on-one session with an Apple Specialist, customers can find the best way to get the products they’re looking for. And unprecedented offers from AT&T, T-Mobile/Sprint, and Verizon give customers more choice and flexibility than ever, with offers starting as low as $0 per month for iPhone 12.
“There’s never been a better time to get a new iPhone, and there’s never been a better destination than Apple Retail,” said Deirdre O’Brien, Apple’s senior vice president of Retail + People.
“We’re offering new ways for our customers to get to know all of our products before they buy, so they can be sure to get the product that’s right for them. Whether our customers choose to connect with us in person, by phone, or online, our entire retail team is ready to deliver the world-class personalized service they’ve come to expect from Apple.”

New at Apple Retail this year:


  • Unprecedented carrier offers are now available from Apple, in store or online, with savings of up to $800.1
  • With Shopping Sessions, customers can now book a one-on-one session with a Specialist at an Apple Store for personalized help selecting a new product, carrier plan, or financing option. The same expert advice is available online, where customers can chat with a Specialist anytime.
  • Pickup options include in-store, curbside, same-day delivery, or Express storefront.2 Customers can check apple.com/retail for services available at their local store.
  • Contactless delivery is available for all products, including iPhone and iPad. Delivery drivers may ask for verbal confirmation from a safe distance, replacing the need for a physical signature.
  • And now with Apple Card, customers in the US get 3 percent Daily Cash back when they buy directly from Apple and have the option to choose Apple Card Monthly Installments so they can pay over time, interest-free.

 

Though this year’s iPhone launch looks different from years past, Apple Retail continues to offer the services customers love:

  • After a customer gets their new Apple product, an Online Personal Session allows them to schedule a free session with a Specialist to set up their new product, learn the basics, or get pro tips.
  • Apple Trade In lets iPhone or iPad owners get up to $500 credit toward the purchase of a new product.4
The vast majority of Apple Store locations around the world are open and operating in various service models to protect the health and well-being of customers and employees. Before visiting, customers should check apple.com/retail for details on their local Apple Store. For more information about services and support available from Apple Retail, visit apple.com/shop.
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