Apple today released iOS 15 and iPadOS 15 beta 5 to developers. These updates don’t include as many changes as the previous betas did, but they do include a handful of smaller tweaks. Head below as we roundup everything knew in iOS 15 and iPadOS 15 beta 5.
With the fifth betas of iOS 15 and iPadOS 15, Apple is focusing more on refinement than major changes. There are no major changes to the controversial Safari redesign in this beta, unlike the previous releases.
iOS 15 beta 5 features the build number of 19A5318f. Developers can update from beta 4 via the Settings app. Open the Settings app, choose General, then choose Software Update.
iOS 15 is also available to public beta users, but no new beta has been released to those users this week. It’s possible that the next iOS 15 public beta build is released later today or tomorrow, but a release next week is not out of the question. Apple has also not released new betas of macOS Monterey or watchOS 8.
What’s new in iOS 15 beta 5?
The Weather app has a new icon that adds depth, making it similar to the Maps icon in iOS 15
New onboarding screens for the Maps, Home, and Photos applications
In iPadOS 15 beta 5, Apple has made a small change to the Safari interface, so the address bar is now outlined instead of filled in
Safari
iPadOS 15 beta 5 also brings a new “Use Large Icons” setting to the “Home Screen & Dock” area of the Settings app. This was previously located in the “Display & Brightness” settings area
In the Settings app under Safari then Accessibility, there is a new option for “Show Color in Top and Bottom Bars”
New tappable message for “iPhone Findable After Power Off”
Tweaks to the “Notifications while in Focus” design in Notification Center
According to Apple’s release notes: “Legacy Contacts has been removed from iOS & iPadOS 15 beta 5 and will return in a future release.”
New indicator in the App Store for when you have a TestFlight beta version of an app installed
Apple Inc. will debut major software updates for the iPhone and iPad at its developers’ conference on June 07,2021 to an audience that has grown increasingly critical of the company’s App Store policies.
The virtual event beginning June 07,2021 will also include software updates for the Mac, Apple Watch and Apple TV as well as tools developers can use to build apps. The company plans to discuss new privacy protections for limiting data collection as well as health-tracking, notifications and messaging features. Executives also will promote significant improvements to iPad software, making the device more capable and appealing to more advanced users.
This year’s conference arrives while Apple is facing criticism from some developers over its App Store policies. The controversy was highlighted by a three-week trial last month of a lawsuit filed by Epic Games Inc., which argued that the iPhone maker’s policies and revenue share of as much as 30% are anticompetitive. Unhappy developers have grown more willing publicly to express discontent, Apple executives have been grilled by U.S. lawmakers and companies such as Microsoft Corp. and Spotify Technology SA have chided Apple.
What to Expect From Apple’s WWDC
The Cupertino, California-based iPhone maker will now try to convince developers that Apple’s platform remains the best place for them to sell software and that it has new features to keep consumers glued to the company’s products. Apple, however, isn’t expected to announce wholesale App Store policy changes next week. The company generated about $22 billion from App Store commission in 2020 alone, according to Sensor Tower estimates.
As part of its continued privacy push, Apple is planning new features to counter overly invasive apps. One major new addition will be a control panel that provides in-depth detail on what data are being collected by each third-party app installed on a user’s device. Earlier this year, Apple rolled out a feature to limit the ability of developers to track users across apps and the web for advertising purposes, irking developers like Facebook Inc.
On the iPhone and iPad software updates, users will now be able to set a status — such as whether you are driving, sleeping, working or don’t want to be disturbed — and have that dictate how incoming notifications are handled. The update will also include a larger focus on auto-replying to messages and a new design for incoming notification banners at the top of the screen.
For the iPad, Apple plans to revamp the home screen and support the placement of widgets — snippets of dynamic information like calendar, weather and stocks — anywhere on the screen. This is a commonly requested feature that will bring the iPad in line with Android rivals. The company also plans an improved multitasking system to make it easier to operate multiple apps at the same time.
The Messages app will receive enhancements on the way toward Apple’s eventual goal to turn it into a more direct competitor to messaging services on social networks like Facebook’s WhatsApp and Messenger, Bloomberg News has previously reported. Apple has also been working on a revamped lock screen for the iPhone and iPad, though some of those changes have been pushed back to a future release and won’t appear this year.
Apple’s planned update to macOS is expected to be somewhat minor after the operating system received an overhaul in 2020, while the Apple Watch is expected to gain some health-tracking and interface improvements. The Apple TV will also get enhanced software after the company released a faster model last month.
WWDC kicks off on Monday June 07,2021 or June 08,2021 3am some part of the world.
App developer Jeremy Provost discovered that Apple has given Zoom access to a private iPad camera API. With that, the meeting app is the only one, except by Apple’s FaceTime, being able to use the camera during iPad Split View multitasking.
With this feature only available on the Zoom app, it gives an advantage to the app among the others, since the user can use the Split View multitasking to access Twitter, a notes app, etc.
As Provost explains in his blog post, when he first discovered Zoom could take advantage of the Split View feature, he started to search for the process for other developers being able to do the same.
“We asked Zoom and to our surprise, they gave us the answer, and in the process revealed an apparently private process, available only to those deemed worthy by Apple.“
To receive access to some API, Apple must give an “entitlement,” which is a right or privilege that grants an executable particular capabilities. Apple explains:
“For example, an app needs the HomeKit Entitlement — along with explicit user consent — to access a user’s home automation network. An app stores its entitlements as key-value pairs embedded in the code signature of its binary executable.“
While Apple provides public documentation and a process for requesting access to entitlements, for example, Provost discovered that there isn’t a public process for requesting this specific API.
As we’ve been informed, it is called com.apple.developer.avfoundation.multitasking-camera-access. Unfortunately, unlike with CarPlay there is no public process for requesting this entitlement. In fact, its existence is not even documented by Apple publicly. Go ahead and Google it, you’ll only turn up the Zoom Developer Forum.
While it’s still unknown why Apple only gave this particular feature for the Zoom app — as the company says, it treats every developer the same, on Thursday, App Store VP testified in Epic trial as emails revealed special API access for Hulu and other devs:
“One email shows there was an internal question about why Hulu was able to switch between App Store billing and Hulu billing. As it turns out, Hulu is part of a “set of whitelisted developers” with access to the subscription cancel/refund API. The company had initially given Hulu access to this API to support upgrade and downgrade plan changes before this was natively built-in to the App Store.“
On the other hand, in the ‘Spring Loaded’ event in April, Apple announced a feature called Center Stage, exclusively available on the M1 iPad Pro, and will let all videoconference apps be able to take advantage of it if their developers choose to.
With the Center Stage feature, the Ultra-Wide front camera will be able to track the user in a conference and position him in the center of the frame. As for now, if you use an iPad in landscape mode, you’ll probably not look good in front of the camera.
iPad Camera Multitasking
A few months back I was surprised to see that Zoom had somehow been able to tap into using the camera during iPad Split View multitasking. This is an obvious feature for a videoconferencing app so that you can keep one eye on your meeting while you consult notes, look at a presentation, or slack off on Twitter.
I scoured the web and found no reference to how to enable this feature for our own iOS Zoom client, Participant for Zoom. We asked Zoom and to our surprise they gave us the answer, and in the process revealed an apparently private process, available only to those deemed worthy by Apple.
This capability is enabled by means of an entitlement. You can read more about entitlements here. In order to access certain OS features, app developers enable public entitlements, like iCloud access or push notifications. But for quite some time there have also existed private entitlements. One example is the ability for an app to integrate with CarPlay.
Apple provides public documentation and a process for requesting CarPlay access that any developer can apply for. Of course, Apple wisely restricts what types of apps can integrate with CarPlay. You need to fall into one of the following categories:
Audio
Automaker
Communication
EV Charging
Navigation
Parking
Quick Food Ordering
Once Apple has granted you the entitlement it will appear in your developer account for you to add to a particular app.
So then, what is the entitlement for iPad Camera Multitasking? As we’ve been informed, it is called com.apple.developer.avfoundation.multitasking-camera-access. Unfortunately, unlike with CarPlay there is no public process for requesting this entitlement. In fact, its existence is not even documented by Apple publicly. Go ahead and Google it, you’ll only turn up the Zoom Developer Forum.
It’s understandable that this entitlement may not be appropriate for every app, or perhaps there may be ways for it to be abused. Maybe it makes sense for there to be an approval process, like with CarPlay. But it doesn’t make sense for this to be private, undocumented, and only accessible to Apple’s preferred partners. You can’t say “we treat every developer the same” while privately giving special capabilities to certain developers.
We’ve gone ahead and reached out to Apple through their developer contact page and made a request for “iPad Camera Multitasking”. We’ll see where this goes.
One week after the release of iOS 14.5, Apple today is releasing iOS 14.5.1 to the public with bug fixes and performance improvements. Apple is also releasing iOS 12.5.3 for older iPhones that are not supported by iOS 14.5.
Today’s new release iOS 14.5.1 is available via an over-the-air update in the Settings app. As usual, if the update does not immediately appear for download, keep checking, as it sometimes takes a few minutes to roll out to all users. The build number for today’s release is 18E212.
iOS 14.5 was a major update for iPhone users, bringing new features such as App Tracking Transparency, Appel Watch Unlock, Siri improvements, and more. For such a big update, it is unsurprising to see Apple release a point update with bug fixes.
Apple says iOS 14.5.1 fixes a bug that prevented some users from seeing App Tracking Transparency prompts:
This update fixes an issue with App Tracking Transparency where some users who previously disabled Allow Apps to Request to Track in Settings may not receive prompts from apps after re-enabling it. This update also provides important security updates and is recommended for all users.
Notably, iOS 14.5.1 does not fix an issue that causes the App Tracking Transparency toggle in Settings to be grayed out. After updating to iOS 14.5.1, the “Allow Apps to Request to Track” toggle is still grayed out for some users in the Settings app.
iOS 14.5.1 is rolling out today and you can update by going to the Settings app on your device, choosing General, then choosing Software Update. Apple is also rolling out iPadOS 14.5.1 today as well.
Following the announcement of the new M1 iPad Pro and M1 iMac on Tuesday, Apple executives John Ternus and Greg Joswiak have sat down with the Independent for an in-depth interview. The two Apple executives spoke in the interview about Apple’s plans for the iPad and Mac, the new features of the 2021 iPad Pro, and more.
On merging the iPad and Mac
The most notable comments during the interview came from Joswiak, who serves as Apple’s senior vice president of worldwide marketing. When asked about the future of the iPad and Mac, as the lines start to blur in terms of power, Joswiak explained that Apple has no plans to merge the two platforms.
“There’s two conflicting stories people like to tell about the iPad and Mac,” says Joz, as he starts on a clarification that will lead him at one point to apologise for his passion. “On the one hand, people say that they are in conflict with each other. That somebody has to decide whether they want a Mac, or they want an iPad.
“Or people say that we’re merging them into one: that there’s really this grand conspiracy we have, to eliminate the two categories and make them one.
“And the reality is neither is true. We’re quite proud of the fact that we work really, really hard to create the best products in their respective category.”
(Joz, however, is reluctant to name the category he’s talking about: he jokes that he “can’t even stand using” the word, because the “iPad is better than tablets”. “I hate to diminish it by calling it the category name,” he says.)
Ternus, who is Apple’s senior vice president of hardware engineering, echoed Joswiak’s sentiment. He explained that Apple does not look at things with the lens limiting what one device can do in order to note “step on the toes” of another device.
“But we’re just going to keep making them better. And we’re not going to get all caught up in, you know, theories around merging or anything like that.”
“We don’t think about well, we’re going to limit what this device can do because we don’t want to step on the toes of this [other] one or anything like that,” he says. “We’re pushing to make the best Mac we can make; we’re pushing to make the best iPad we can make. And people choose.
“A lot of people have run both. And they have workflows that span both – some people, for a particular task, prefer one versus the other.
On the new iPad Pro’s M1 chip
When asked about the M1 processor in the new iPad Pro and the software part of that story, Joswiak explained that Apple has “provided that performance even before the need was there.”
“It needs to exist first, right? You can’t have an app that requires more performance than the system’s capable of – then it doesn’t work. So you need to have the system be ahead of the apps.
Joswiak went on to list examples of powerful third-party apps from companies like Adobe and Affinity, but he wouldn’t say whether Apple was working on its own ways to tap into the new power of the M1:
(When asked again, the morning after the reveal, whether Apple is one of those developers that is planning to take advantage of the extra headroom with its professional app, Joz jokes that he’s not going to let something like that slip out.)
Joswiak also explained that this gives users more headroom and ensures their new iPad Pro purchase “isn’t going to be immediately obsolete.”
On mini-LED in the new iPad Pro
Terns also provided some interesting detail on the mini-LED display in the new 12.9-inch iPad Pro. He explained that one of the biggest undertakings in this process was shrinking the display technology — which is also used in the Pro Display XDR — into the 12.9-inch form factor.
“Shrinking it was a huge undertaking,” says Ternus. “If you just look at the two products, obviously the iPad is a lot thinner than a Pro Display XDR, and the way the architecture works – you have the LED backlight behind the display.
As you shrink it down, you necessarily need to add more LEDs; you need to kind of increase the density, because you don’t have as much room for mixing the light and creating zones.
From the very beginning it was: how do we create a backlight with sufficient density? So we had to design a new LED. We had to to design the process for putting down 10,000 LEDs on this backlight in this incredibly precise manner.”
Ternus and Joswiak also noted that one of the reasons Apple is able to make technological leaps like this is because it develops so much of the technology in-house.
On the new Center Stage front-facing camera technology in the iPad
One of the most interesting new features of the 2021 iPad Pro is something called Center Stage. The new iPad Pros pack a 12MP Ultra Wide camera sensor on the front, and Apple is using this to follow users during video chats to ensure that they are always in the frame.
Ternus explained:
“One of the things that I found really cool about it is – spending all this time in these meetings, you sit a lot,” says Ternus. “And it’s so liberating to be able to just stand up and stay framed in the image, and stretch and move around and sit down,” he says, noting that it is a neat way to still be able to close rings on the Apple Watch.
“And one of the things I found sometimes is in group scenarios – you may be FaceTiming with your family and be able to get the family in the frame, or those kind of things, I think are going to be really, really big and powerful. It’s certainly an amazing technology for the times we’re in.”
Apple continues its focus on privacy and security with some new resources on how to protect your devices, accounts, and personal safety. Let’s look at the recommended steps to check who can access your iPhone, other Apple devices, and Apple accounts.
Apple has published a new support guide this week that offers users an in-depth guide at managing their data and information on iPhone, iPad, Apple Watch, and Mac. The new document is entitled “Device and Data Access when Personal Safety is At Risk.”
Apple says that the goal of this new manual is to “help you identify risks, and walk you through the steps to help make the technology you rely on as private and secure as you want it to be.” The company explains that its devices make it easy to connect and share data with other users, friends, and family members, but that there are scenarios where you need to revoke previously-granted access to things like location data, photos, and more.
Apple makes it easy to connect and share your life with the people closest to you. What you share, and whom you share it with, is up to you — including the decision to make changes to better protect your information or personal safety.
If you’d like to revisit what you share with other people, or restore your device’s original settings for any reason, this guide can help you understand what information you are sharing via your Apple devices, and how to make changes to protect your safety. It includes step-by-step instructions on how to remove someone’s access to information you’ve previously granted: from location data on the Find My app, to meetings you’ve scheduled via Calendar.
If you’re concerned that someone is accessing information you did not share from your Apple device, this guide will also help you identify risks, and walk you through the steps to help make the technology you rely on as private and secure as you want it to be.
The document itself is 20 pages long, and it includes in-depth details on things like managing location sharing, using the Find My app, protecting your Apple ID, setting up or managing Family Sharing, and much more.
The company has also published a trio of separate checklists with important tips for managing privacy and sharing with other people:
This is an incredibly important document for Apple to have published. You can find the full PDF right here for easy sharing with friends and family members who might find themselves in search of these tips.
Apple published its new 20-page support guide called “Device and Data Access When Personal Safety is at Risk.” And whether you’ve got some specific personal safety concerns or are just ready for a privacy and security checkup, following along with the steps below is a great idea.
How to check who can access your iPhone, other Apple devices, and Apple accounts
Here’s what Apple recommends:
Check what devices are associated with your Apple ID
On iPhone and iPad, look at the devices that are signed in with your Apple ID by going to Settings > Your Name > Swipe down below Family Sharing
On Mac you can head to System Preferences > Apple ID > Look for your devices on the left
You can also see all your devices associated with your Apple ID at appleid.apple.com
You can tap/click any device to learn more, choose Remove from Account for anything that you don’t want to remain connected to your Apple ID
Review Face ID and Touch ID settings
Check if there is an unexpected alternate appearance or fingerprints in Face ID/Touch ID settings on iPhone, iPad, or Mac
Head to Settings > Face ID & Passcode or Touch ID & Passcode to check your settings
On Mac, you can head to System Preferences > Touch ID
If you don’t have two-factor authentication turned on, that’s a very important piece of securing your devices, accounts, and personal data
Check your apps
Check through all your installed apps looking for anything unexpected
Look for unexpected profiles
On iPhone and iPad, look under Settings > General for a Profiles section. Businesses, schools, and organizations are the most likely to install profiles but you can check to see if your device has one. The Profiles section won’t appear if there a none installed on your device. Profiles give additional access and privileges to Apple devices.
Keep in mind you won’t want/or be able to remove profiles if required by your employer/school/etc.
Going further on who can access your iPhone, iPad, more
Apple has rolled out its new iOS app privacy labels (the nutrition label equivalent for apps) for both first-party and third-party apps. Read along for how to check iOS app privacy details for apps in the App Store as well as those that come preloaded on iPhone and iPad to fully understand how your information is being used.
Apple first introduced its new iOS app privacy details initiative during WWDC in June 2020. Now they are officially live in the App Store for Apple’s apps and third-party software, as well as on Apple’s website for its apps that aren’t on the App Store (preinstalled apps).
Apple describes its iOS app privacy details as akin to nutrition labels on food. Apple’s goal with this initiative is to better inform users of the privacy practices of individual applications. The iOS app privacy labels are divided into three parts:
Data used to track you
Data linked to you
Data not linked to you
If you’re reading this, this probably won’t come as any surprise, but the iOS app privacy details you’ll learn may certainly lead you to change what apps you use, or at least what info you share with them. Let’s dive in…
How to check iOS app privacy details for iPhone and iPad
For Apple and third-party apps on the App Store
From your iPhone or iPad, open the App Store app
Search or pull up an app you want to see privacy details on
Swipe down below the app description and ratings until you see App Privacy
Tap See Details to the full iOS app privacy details
You can also find privacy details on the web for apps, just search the web for “app store ‘app name’” and you’ll see the privacy label below the reviews (click “See Details” for the full rundown)
For Apple apps not on the App Store
You can find an overview of the privacy details of all of Apple’s apps that aren’t on the App Store here
You can find specifics privacy details pages for Apple’s apps here
New program reduces App Store commission to 15 percent for small businesses earning up to $1 million per year
Cupertino California — Apple announced an industry-leading new developer program to accelerate innovation and help small businesses and independent developers propel their businesses forward with the next generation of groundbreaking apps on the App Store. The new App Store Small Business Program will benefit the vast majority of developers who sell digital goods and services on the store, providing them with a reduced commission on paid apps and in-app purchases. Developers can qualify for the program and a reduced, 15 percent commission if they earned up to $1 million in proceeds during the previous calendar year.
The App Store Small Business Program, which will launch on January 1, 2021, comes at an important time as small and independent developers continue working to innovate and thrive during a period of unprecedented global economic challenge. Apps have taken on new importance as businesses adapt to a virtual world during the pandemic, and many small businesses have launched or dramatically grown their digital presence in order to continue to reach their customers and communities. The program’s reduced commission means small developers and aspiring entrepreneurs will have more resources to invest in and grow their businesses in the App Store ecosystem.
“Small businesses are the backbone of our global economy and the beating heart of innovation and opportunity in communities around the world. We’re launching this program to help small business owners write the next chapter of creativity and prosperity on the App Store, and to build the kind of quality apps our customers love,” said Tim Cook, Apple’s CEO. “The App Store has been an engine of economic growth like none other, creating millions of new jobs and a pathway to entrepreneurship accessible to anyone with a great idea. Our new program carries that progress forward — helping developers fund their small businesses, take risks on new ideas, expand their teams, and continue to make apps that enrich people’s lives.”
While the comprehensive details will be released in early December, the essentials of the program’s participation criteria are easy and streamlined:
Existing developers who made up to $1 million in 2020 for all of their apps, as well as developers new to the App Store, can qualify for the program and the reduced commission.
If a participating developer surpasses the $1 million threshold, the standard commission rate will apply for the remainder of the year.
If a developer’s business falls below the $1 million threshold in a future calendar year, they can requalify for the 15 percent commission the year after.
The App Store’s standard commission rate of 30 percent remains in place for apps selling digital goods and services and making more than $1 million in proceeds, defined as a developer’s post-commission earnings. Earlier this year, an independent study by the Analysis Group found that Apple’s commission structure is in the mainstream for app distribution and gaming platforms.
Small business owners will continue to benefit from Apple’s unparalleled suite of developer tools — including development applications, programming languages, a secure payment interface, and more than 250,000 essential software building blocks called APIs. Apple is committed to giving developers the tools to turn their brightest ideas into apps that change the world. Tools like HealthKit give engineers secure access to user health data, ARKit empowers developers to explore new frontiers of augmented reality, and Core ML harnesses the speed and intelligence of machine learning to help developers build powerful features with just a few lines of code.
Earning the trust of users and developers has been an important goal of the App Store from the beginning. It’s why every one of the 1.8 million apps on the App Store undergoes a review process that developers and their customers can rely on — one that helps make sure every app is reliable, performs as expected, is free of objectionable content, and upholds the highest standards to protect users’ privacy and security.
Developers of all sizes have built successful businesses while benefitting from the App Store’s global reach encompassing users of the more than 1.5 billion Apple devices around the world in 175 countries and over 40 languages, with more than 180 local payment methods and 45 accepted currencies. In 2019 alone, the App Store ecosystem facilitated $519 billion in commerce worldwide — with over 85 percent of that total accruing solely to third-party developers and businesses of all sizes. The new App Store Small Business Program will build on that progress to generate even more digital commerce and app innovations, support new jobs, and help small and independent developers continue to bring great software to Apple users.
The App Store, which launched in 2008, is the world’s safest and most vibrant app marketplace, currently offering 1.8 million apps and visited by half a billion people each week. It helps creators, dreamers, and learners of all ages and backgrounds connect with the tools and information they need to build a brighter future and a better world.
Through the new App Store Small Business Program, qualifying small businesses that earn up to $1 million in revenue are eligible for a 15 percent commission rate — half of the App Store’s standard commission.
Developers see a world of possibilities with new App Store Small Business Program
Every week, half a billion visitors to the App Store engage with 1.8 million apps, from indie games like “Song of Bloom,” to virtual fitness coaches like MySwimPro, to coding apps for kids like Hopscotch. Many of these apps are created by independent developers driven by a single idea. Oftentimes, these developers maintain full-time careers that ultimately fund their ideas until they are launched into the real world.
Since the launch of the App Store, small businesses have been its driving spirit. Now more than ever, these businesses are core to the communities they serve, helping people stay healthy, connected, and learning. Apple unveiled the App Store Small Business Program, a new commission structure to support small and individual developers and spur innovation for the next chapter of apps.
Philipp Stollenmayer, an indie game developer with 20 titles in the App Store, is excited for the new App Store Small Business Program to help a new wave of creators launch innovative games of their own.
“This is a big opportunity for the indie gaming spirit to become truly mobile,” says Philipp Stollenmayer, a solo developer in the App Store. Stollenmayer, whose latest game, “Song of Bloom,” won an Apple Design Award in June 2020, was drawn to the appeal of iPhone as a new platform for gaming, one in its infancy and in need of its own set of standards. When his first game, “What the Frog,” launched in the App Store in 2013 and won a German Multimedia Prize (mb21), he knew he was onto something.
“I saw a whole world of possibilities and how easy it was to get something out there,” Stollenmayer says. “I had the chance to shape how mobile games work and how they differ from consoles. With mobile games, you use the phone in a much more personal way. I put that inside my games and make that active as gameplay, which is much more valuable than trying to create worlds that might not work so well on a small screen.”
“Song of Bloom” is a 2020 Apple Design Award-winning puzzle game by indie developer Philipp Stollenmayer.
With the new App Store commission structure, small and individual developers who earn up to $1 million in revenue for the calendar year are eligible for a reduced 15 percent commission rate — half of the App Store’s standard commission. The savings mean small businesses and developers will have even more funds to invest in their businesses, expand their workforce, and develop new, innovative features for app users around the world. Stollenmayer is excited about the new wave of games that may come to the App Store from people who are new to game design. “I’m most interested in games from people that didn’t make games before because they’re super fascinating,” he says. “You can publish something on the iPhone much, much easier than on any console without any obstacles. This is a super awesome opportunity for the indie studios that don’t want to take any risks.”
Fares Ksebati (left) and Adam Oxner, co-founders of the MySwimPro personal swimming coach and Apple Watch companion app, are excited to reinvest additional revenue earned from the new App Store Small Business Program into making the app better for its community of swimmers.
Beyond the world of gaming, the team behind MySwimPro is also excited about the possibilities to grow their company and expand the app’s offerings with less risk, thanks to the additional revenue that will result from the new App Store program. Co-founders Fares Ksebati and Adam Oxner, both born and raised in Michigan and both swimmers through college competing at the 100-meter breaststroke (though not against each other), met over their shared interest to build a platform that could replicate the elements of coaching swimming whether for fitness or performance goals.
“Adam and I, as well as everyone on our team — we all swim in some capacity,” says Ksebati, who is also MySwimPro’s CEO. “We try and build a community around people who use the app, because swimming is one of those things that you can do at any age, anywhere in the world. And so we are users of our own product in a lot of ways.”
Launched in 2015, MySwimPro currently has 50,000 active users who are swimmers of varying levels.
“We chose to add dryland training to our coaching experience to continue delivering value to our members,” says Ksebati. “We continue to focus on delivering a holistic coaching experience to our community members whether they have access to a pool or not.”
After spending five years building an app that started as a side project, Ksebati and Oxner have grown MySwimPro into a successful business with 12 team members around the world, and they are excited for its next chapter. “The new App Store program will be a huge help to our revenue from purchases in the App Store, and we’re hoping to be able to leverage any more proceeds we get to help make the app better,” says Oxner. “We’re looking forward to further improving the integration of our dryland workouts into the app to help swimmers who might not be able to get to a pool right now.”
Samantha John, co-founder of Hopscotch, looks forward to releasing more features to kids for free with the additional revenue earned from the new App Store Small Business Program.
Samantha John, co-founder of Hopscotch, which was the first coding language designed for iPad, sees the new App Store program as an opportunity to allow kids to do more with Hopscotch for free. “It actually allows us to take some risk that we wanted to take but we were pretty afraid to,” John says. “Specifically around our subscription, … I think it is a good strategy in terms of making money, but it also limits the audience of the app. And we’ve been wanting to walk back that paywall and let people do more for free in the hopes that farther down the line we will have even more loyal subscribers to Hopscotch.”
Started as a way to introduce programming to kids who wouldn’t otherwise be exposed to it, Hopscotch is the brainchild of John and co-founder Jocelyn Leavitt, who attended Apple Entrepreneur Camp’s inaugural class of female entrepreneurs in 2019.
“A key driving principle of Hopscotch is that we really want to respect kids as makers and creators and artists,” John says. “That’s really how we see these kids, and also as coders, so it’s very key to how we think about Hopscotch: How can we make sure that kids are able to make work that is meaningful and important to them?”
Hopscotch was the first coding language designed for iPad when the app launched in 2013.
John was intrigued by the possibilities of making programming more kid-friendly after the launch of the second-generation iPad. “There’s something about an iPad and a touchscreen and something you can hold in your hands that feels so much more personal and just so much more interesting.”
Since its 2013 launch, Hopscotch now has 200,000 monthly active users. John considers Hopscotch’s loyal users as its best content creators after seeing how kids are creating and sharing their own games and creation tools in the app. Once the App Store Small Business Program goes into effect in January 2021, John looks forward to bringing more features into the app for free.
“Hopscotch is not just a game and it’s not just an app,” says John. “It’s a skill, a creative process, just in the way some kids play violin. And as kids get older, they get better at conceiving games, better at making things fun, so Hopscotch really is a long-term investment. Having this little bit of extra revenue really lets us invest in things that we believe are going to be really essential for the future of our company.”
Apple’s best-ever lineup of iPhone and iPad is available October 23.
Best-ever lineup of iPhone and iPad will be available October 23 through redesigned virtual and in-person experiences
When iPhone 12, iPhone 12 Pro, and iPad Air are available Friday, October 23, customers can get their all-new products directly from Apple through tailored purchase experiences offered online, by phone, or in store. From a chat session with a Specialist that starts online and finishes with contactless delivery, to visiting select Apple Store locations for a one-on-one session with an Apple Specialist, customers can find the best way to get the products they’re looking for. And unprecedented offers from AT&T, T-Mobile/Sprint, and Verizon give customers more choice and flexibility than ever, with offers starting as low as $0 per month for iPhone 12.
“There’s never been a better time to get a new iPhone, and there’s never been a better destination than Apple Retail,” said Deirdre O’Brien, Apple’s senior vice president of Retail + People.
“We’re offering new ways for our customers to get to know all of our products before they buy, so they can be sure to get the product that’s right for them. Whether our customers choose to connect with us in person, by phone, or online, our entire retail team is ready to deliver the world-class personalized service they’ve come to expect from Apple.”
New at Apple Retail this year:
Unprecedented carrier offers are now available from Apple, in store or online, with savings of up to $800.1
With Shopping Sessions, customers can now book a one-on-one session with a Specialist at an Apple Store for personalized help selecting a new product, carrier plan, or financing option. The same expert advice is available online, where customers can chat with a Specialist anytime.
Pickup options include in-store, curbside, same-day delivery, or Express storefront.2 Customers can check apple.com/retail for services available at their local store.
Contactless delivery is available for all products, including iPhone and iPad. Delivery drivers may ask for verbal confirmation from a safe distance, replacing the need for a physical signature.
And now with Apple Card, customers in the US get 3 percent Daily Cash back when they buy directly from Apple and have the option to choose Apple Card Monthly Installments so they can pay over time, interest-free.
Though this year’s iPhone launch looks different from years past, Apple Retail continues to offer the services customers love:
After a customer gets their new Apple product, an Online Personal Session allows them to schedule a free session with a Specialist to set up their new product, learn the basics, or get pro tips.
Apple Trade In lets iPhone or iPad owners get up to $500 credit toward the purchase of a new product.4
The vast majority of Apple Store locations around the world are open and operating in various service models to protect the health and well-being of customers and employees. Before visiting, customers should check apple.com/retail for details on their local Apple Store. For more information about services and support available from Apple Retail, visit apple.com/shop.
A big change that arrived with iOS 14 is an all-new home screen experience. This marks arguably the biggest UI update for iOS since it was first introduced. However, iPad isn’t getting all the same new features and changes as iPhone, but there are new widgets to take advantage of. Follow along for how to use the new iPad widgets in iPadOS 14.
iOS 14 on iPhone includes the ability to use the new widgets anywhere on the home screen as well as other app pages. There’s also the new App Library feature.
iPad sees a different experience in iPadOS 14 with the new widgets arriving for use only in the Today View portion of the home screen (can’t be mixed in with apps) and the new App Library feature is absent. In any case, the new widgets still offer some useful new functionality.
Note: iOS 14 and iPadOS 14 are available as free public betas as well as developer betas for iPhone and iPad.
How to use new iPad widgets in iOS 14
If it’s not turned on permanently, swipe from left to right on your iPad home screen to see the Today View
Long press on a black space of your home screen to enter Edit mode (jiggle mode)
You can tap the Keep on Home Screentoggle at the top to keep widgets available all the time
Tap, hold, and drag the existing widgets around to organize them
You can stack widgets of the same size on top of each other for swipeable widgets
Swipe to the bottom of the widgets and tap Customize to add new ones
Tap the green “+” icon to add available widgets, tap Done when finished
When not in Edit mode, you can long press a widget from your home screen to get the edit or remove option (e.g. removing stacked widgets, modify smart suggestions, etc.)
Here’s how all this looks:
Now you’ll be able to edit your widgets.
Tap the “—” icon to remove widgets or tap-hold-drag them to reorganize the layout. Swipe to the bottom to add more widgets, tap Customize.
You can add new widgets by tapping the green “+” icons and then order them by dragging the three-line icons as shown below.
Don’t forget you can stack widgets of the same size on top of each other to maximize your use of space.
And from the home screen you can long press on a widget to get edit and customization options:
What do you think of the new widgets in iPadOS 14? Are you hoping to see the same implementation as iOS 14 in the future? Share your thoughts in the comments below!
